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BFH
Stock ticker: NYSE
AS OF
Jun 27, 04:59 PM (EDT)
Price
$56.90
Change
+$0.34 (+0.60%)
Capitalization
1.84B

BFH Bread Financial Holdings Forecast, Technical & Fundamental Analysis

Formed by a combination of JCPenney’s credit card processing unit and The Limited’s credit card bank business, Bread Financial is a provider of private-label and co-branded credit cards, loyalty programs, and marketing services... Show more

BFH
Daily Signalchanged days ago
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A.I.Advisor
a Summary for BFH with price predictions
Jun 26, 2025

Momentum Indicator for BFH turns positive, indicating new upward trend

BFH saw its Momentum Indicator move above the 0 level on June 18, 2025. This is an indication that the stock could be shifting in to a new upward move. Traders may want to consider buying the stock or buying call options. Tickeron's A.I.dvisor looked at 81 similar instances where the indicator turned positive. In of the 81 cases, the stock moved higher in the following days. The odds of a move higher are at .

Price Prediction Chart

Technical Analysis (Indicators)

Bullish Trend Analysis

The Moving Average Convergence Divergence (MACD) for BFH just turned positive on June 20, 2025. Looking at past instances where BFH's MACD turned positive, the stock continued to rise in of 44 cases over the following month. The odds of a continued upward trend are .

Following a 3-day Advance, the price is estimated to grow further. Considering data from situations where BFH advanced for three days, in of 292 cases, the price rose further within the following month. The odds of a continued upward trend are .

Bearish Trend Analysis

The Stochastic Oscillator has been in the overbought zone for 2 days. Expect a price pull-back in the near future.

Following a 3-day decline, the stock is projected to fall further. Considering past instances where BFH declined for three days, the price rose further in of 62 cases within the following month. The odds of a continued downward trend are .

BFH broke above its upper Bollinger Band on June 11, 2025. This could be a sign that the stock is set to drop as the stock moves back below the upper band and toward the middle band. You may want to consider selling the stock or exploring put options.

Fundamental Analysis (Ratings)

The Tickeron SMR rating for this company is (best 1 - 100 worst), indicating very strong sales and a profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.

The Tickeron PE Growth Rating for this company is (best 1 - 100 worst), pointing to outstanding earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.

The Tickeron Price Growth Rating for this company is (best 1 - 100 worst), indicating steady price growth. BFH’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.

The Tickeron Valuation Rating of (best 1 - 100 worst) indicates that the company is fair valued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (0.609) is normal, around the industry mean (5.047). P/E Ratio (2.441) is within average values for comparable stocks, (56.324). BFH's Projected Growth (PEG Ratio) (2.559) is slightly higher than the industry average of (1.599). Dividend Yield (0.023) settles around the average of (0.041) among similar stocks. P/S Ratio (0.419) is also within normal values, averaging (3.501).

The Tickeron Profit vs. Risk Rating rating for this company is (best 1 - 100 worst), indicating that the returns do not compensate for the risks. BFH’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 67, placing this stock worse than average.

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BFH
Daily Signalchanged days ago
Gain/Loss if bought
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A.I. Advisor
published Earnings

BFH is expected to report earnings to fall 36.71% to $1.81 per share on July 24

Bread Financial Holdings BFH Stock Earnings Reports
Q2'25
Est.
$1.81
Q1'25
Beat
by $0.58
Q4'24
Beat
by $0.09
Q3'24
Missed
by $0.10
Q2'24
Beat
by $1.09
The last earnings report on April 24 showed earnings per share of $2.86, beating the estimate of $2.28. With 1.21M shares outstanding, the current market capitalization sits at 1.84B.
A.I.Advisor
published Dividends

BFH paid dividends on June 13, 2025

Bread Financial Holdings BFH Stock Dividends
А dividend of $0.21 per share was paid with a record date of June 13, 2025, and an ex-dividend date of May 09, 2025. Read more...
A.I. Advisor
published General Information

General Information

a provider of transaction, credit and marketing, and market research services

Industry FinanceRentalLeasing

Profile
Fundamentals
Details
Industry
Data Processing Services
Address
3075 Loyalty Circle
Phone
+1 614 729-4000
Employees
7000
Web
https://www.breadfinancial.com
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BFH and Stocks

Correlation & Price change

A.I.dvisor indicates that over the last year, BFH has been closely correlated with SYF. These tickers have moved in lockstep 86% of the time. This A.I.-generated data suggests there is a high statistical probability that if BFH jumps, then SYF could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BFH
1D Price
Change %
BFH100%
+1.11%
SYF - BFH
86%
Closely correlated
+1.39%
ENVA - BFH
76%
Closely correlated
+1.79%
OMF - BFH
75%
Closely correlated
+1.13%
ALLY - BFH
73%
Closely correlated
+1.65%
SLM - BFH
68%
Closely correlated
N/A
More

Groups containing BFH

Correlation & Price change

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BFH
1D Price
Change %
BFH100%
+1.11%
BFH
(10 stocks)
86%
Closely correlated
+0.96%