SBH
Price
$9.01
Change
+$0.05 (+0.56%)
Updated
Jun 27 closing price
Capitalization
1.3B
32 days until earnings call
ULTA
Price
$458.09
Change
+$0.43 (+0.09%)
Updated
Jun 27 closing price
Capitalization
25.52B
60 days until earnings call
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SBH vs ULTA

Header iconSBH vs ULTA Comparison
Open Charts SBH vs ULTABanner chart's image
Sally Beauty Holdings
Price$9.01
Change+$0.05 (+0.56%)
Volume$2.21M
Capitalization1.3B
Ulta Beauty
Price$458.09
Change+$0.43 (+0.09%)
Volume$1.37M
Capitalization25.52B
SBH vs ULTA Comparison Chart in %
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SBH
Daily Signalchanged days ago
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ULTA
Daily Signalchanged days ago
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SBH vs. ULTA commentary
Jun 30, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is SBH is a Buy and ULTA is a Buy.

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COMPARISON
Comparison
Jun 30, 2025
Stock price -- (SBH: $9.01 vs. ULTA: $458.09)
Brand notoriety: SBH: Not notable vs. ULTA: Notable
Both companies represent the Specialty Stores industry
Current volume relative to the 65-day Moving Average: SBH: 124% vs. ULTA: 165%
Market capitalization -- SBH: $1.3B vs. ULTA: $25.52B
SBH [@Specialty Stores] is valued at $1.3B. ULTA’s [@Specialty Stores] market capitalization is $25.52B. The market cap for tickers in the [@Specialty Stores] industry ranges from $380.15B to $0. The average market capitalization across the [@Specialty Stores] industry is $8.39B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

SBH’s FA Score shows that 1 FA rating(s) are green whileULTA’s FA Score has 3 green FA rating(s).

  • SBH’s FA Score: 1 green, 4 red.
  • ULTA’s FA Score: 3 green, 2 red.
According to our system of comparison, ULTA is a better buy in the long-term than SBH.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

SBH’s TA Score shows that 5 TA indicator(s) are bullish while ULTA’s TA Score has 4 bullish TA indicator(s).

  • SBH’s TA Score: 5 bullish, 3 bearish.
  • ULTA’s TA Score: 4 bullish, 5 bearish.
According to our system of comparison, SBH is a better buy in the short-term than ULTA.

Price Growth

SBH (@Specialty Stores) experienced а +3.56% price change this week, while ULTA (@Specialty Stores) price change was -3.33% for the same time period.

The average weekly price growth across all stocks in the @Specialty Stores industry was +2.51%. For the same industry, the average monthly price growth was +2.77%, and the average quarterly price growth was +2.77%.

Reported Earning Dates

SBH is expected to report earnings on Jul 31, 2025.

ULTA is expected to report earnings on Aug 28, 2025.

Industries' Descriptions

@Specialty Stores (+2.51% weekly)

The specialty stores sector includes companies dedicated to the sale of retail products focused on a single product category, such as clothing, carpet, books, or office supplies. A specialty store could face intense competition from big-box departmental chains, and therefore offering an adequate collection of the product type it specializes in is key in maintaining/growing its market.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ULTA($25.5B) has a higher market cap than SBH($1.3B). ULTA has higher P/E ratio than SBH: ULTA (20.31) vs SBH (7.96). ULTA YTD gains are higher at: 5.325 vs. SBH (-13.780). ULTA has higher annual earnings (EBITDA): 1.93B vs. SBH (413M). ULTA has more cash in the bank: 767M vs. SBH (121M). SBH has less debt than ULTA: SBH (1.66B) vs ULTA (1.91B). ULTA has higher revenues than SBH: ULTA (11.2B) vs SBH (3.7B).
SBHULTASBH / ULTA
Capitalization1.3B25.5B5%
EBITDA413M1.93B21%
Gain YTD-13.7805.325-259%
P/E Ratio7.9620.3139%
Revenue3.7B11.2B33%
Total Cash121M767M16%
Total Debt1.66B1.91B87%
FUNDAMENTALS RATINGS
SBH vs ULTA: Fundamental Ratings
SBH
ULTA
OUTLOOK RATING
1..100
7084
VALUATION
overvalued / fair valued / undervalued
1..100
45
Fair valued
89
Overvalued
PROFIT vs RISK RATING
1..100
10046
SMR RATING
1..100
3319
PRICE GROWTH RATING
1..100
6016
P/E GROWTH RATING
1..100
8431
SEASONALITY SCORE
1..100
38n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

SBH's Valuation (45) in the Specialty Stores industry is somewhat better than the same rating for ULTA (89). This means that SBH’s stock grew somewhat faster than ULTA’s over the last 12 months.

ULTA's Profit vs Risk Rating (46) in the Specialty Stores industry is somewhat better than the same rating for SBH (100). This means that ULTA’s stock grew somewhat faster than SBH’s over the last 12 months.

ULTA's SMR Rating (19) in the Specialty Stores industry is in the same range as SBH (33). This means that ULTA’s stock grew similarly to SBH’s over the last 12 months.

ULTA's Price Growth Rating (16) in the Specialty Stores industry is somewhat better than the same rating for SBH (60). This means that ULTA’s stock grew somewhat faster than SBH’s over the last 12 months.

ULTA's P/E Growth Rating (31) in the Specialty Stores industry is somewhat better than the same rating for SBH (84). This means that ULTA’s stock grew somewhat faster than SBH’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
SBHULTA
RSI
ODDS (%)
N/A
Bearish Trend 3 days ago
68%
Stochastic
ODDS (%)
Bullish Trend 3 days ago
71%
Bullish Trend 3 days ago
66%
Momentum
ODDS (%)
Bullish Trend 3 days ago
65%
Bearish Trend 3 days ago
71%
MACD
ODDS (%)
Bullish Trend 3 days ago
73%
Bearish Trend 3 days ago
51%
TrendWeek
ODDS (%)
Bullish Trend 3 days ago
68%
Bearish Trend 3 days ago
65%
TrendMonth
ODDS (%)
Bullish Trend 3 days ago
68%
Bullish Trend 3 days ago
72%
Advances
ODDS (%)
Bullish Trend 3 days ago
68%
Bullish Trend 10 days ago
69%
Declines
ODDS (%)
Bearish Trend 12 days ago
81%
Bearish Trend 4 days ago
60%
BollingerBands
ODDS (%)
Bearish Trend 3 days ago
70%
Bearish Trend 3 days ago
67%
Aroon
ODDS (%)
Bearish Trend 3 days ago
82%
Bullish Trend 3 days ago
72%
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SBH
Daily Signalchanged days ago
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ULTA
Daily Signalchanged days ago
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SBH and

Correlation & Price change

A.I.dvisor indicates that over the last year, SBH has been loosely correlated with ASO. These tickers have moved in lockstep 54% of the time. This A.I.-generated data suggests there is some statistical probability that if SBH jumps, then ASO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To SBH
1D Price
Change %
SBH100%
+0.56%
ASO - SBH
54%
Loosely correlated
+1.77%
PAG - SBH
52%
Loosely correlated
+0.03%
AN - SBH
49%
Loosely correlated
-0.54%
FND - SBH
49%
Loosely correlated
-0.63%
ULTA - SBH
49%
Loosely correlated
+0.09%
More

ULTA and

Correlation & Price change

A.I.dvisor indicates that over the last year, ULTA has been loosely correlated with ASO. These tickers have moved in lockstep 50% of the time. This A.I.-generated data suggests there is some statistical probability that if ULTA jumps, then ASO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ULTA
1D Price
Change %
ULTA100%
+0.09%
ASO - ULTA
50%
Loosely correlated
+1.77%
DKS - ULTA
49%
Loosely correlated
+3.54%
AN - ULTA
45%
Loosely correlated
-0.54%
SBH - ULTA
45%
Loosely correlated
+0.56%
ABG - ULTA
45%
Loosely correlated
N/A
More