HLT
Price
$299.55
Change
-$2.31 (-0.77%)
Updated
Jan 16, 11:30 AM (EDT)
Capitalization
70.16B
26 days until earnings call
Intraday BUY SELL Signals
MAR
Price
$323.29
Change
-$2.50 (-0.77%)
Updated
Jan 16, 11:38 AM (EDT)
Capitalization
87.43B
25 days until earnings call
Intraday BUY SELL Signals
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HLT vs MAR

Header iconHLT vs MAR Comparison
Open Charts HLT vs MARBanner chart's image
Hilton Worldwide Holdings
Price$299.55
Change-$2.31 (-0.77%)
Volume$322
Capitalization70.16B
Marriott International
Price$323.29
Change-$2.50 (-0.77%)
Volume$548
Capitalization87.43B
HLT vs MAR Comparison Chart in %
HLT
Daily Signal:
Gain/Loss:
MAR
Daily Signal:
Gain/Loss:
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VS
HLT vs. MAR commentary
Jan 16, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is HLT is a Hold and MAR is a Hold.

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COMPARISON
Comparison
Jan 16, 2026
Stock price -- (HLT: $301.86 vs. MAR: $325.79)
Brand notoriety: HLT and MAR are both notable
Both companies represent the Cable/Satellite TV industry
Current volume relative to the 65-day Moving Average: HLT: 137% vs. MAR: 140%
Market capitalization -- HLT: $70.16B vs. MAR: $87.43B
HLT [@Cable/Satellite TV] is valued at $70.16B. MAR’s [@Cable/Satellite TV] market capitalization is $87.43B. The market cap for tickers in the [@Cable/Satellite TV] industry ranges from $87.43B to $0. The average market capitalization across the [@Cable/Satellite TV] industry is $10.16B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

HLT’s FA Score shows that 4 FA rating(s) are green whileMAR’s FA Score has 4 green FA rating(s).

  • HLT’s FA Score: 4 green, 1 red.
  • MAR’s FA Score: 4 green, 1 red.
According to our system of comparison, both HLT and MAR are a good buy in the long-term.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

HLT’s TA Score shows that 4 TA indicator(s) are bullish while MAR’s TA Score has 3 bullish TA indicator(s).

  • HLT’s TA Score: 4 bullish, 4 bearish.
  • MAR’s TA Score: 3 bullish, 5 bearish.
According to our system of comparison, HLT is a better buy in the short-term than MAR.

Price Growth

HLT (@Cable/Satellite TV) experienced а +1.18% price change this week, while MAR (@Cable/Satellite TV) price change was +0.27% for the same time period.

The average weekly price growth across all stocks in the @Cable/Satellite TV industry was -0.90%. For the same industry, the average monthly price growth was +2.03%, and the average quarterly price growth was +24.50%.

Reported Earning Dates

HLT is expected to report earnings on Feb 11, 2026.

MAR is expected to report earnings on Feb 10, 2026.

Industries' Descriptions

@Cable/Satellite TV (-0.90% weekly)

Companies that operate paid and subscriber-based broadcast facilities for cable and home satellite systems. Comcast Corp, Charter Communications, Inc. and DISH Network Corporation are some of the biggest cable/satellite TV providers. Customers typically pay a regular monthly fee to cable TV operators for unlimited access to a certain package of channels. Since the rising popularity of online streaming services have increased instances of cord-cutting among consumers, several cable operators have also diversified into internet services to milk the burgeoning appetite for internet-based content.

SUMMARIES
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FUNDAMENTALS
Fundamentals
MAR($87.4B) has a higher market cap than HLT($70.2B). HLT has higher P/E ratio than MAR: HLT (43.81) vs MAR (34.37). HLT (5.086) and MAR (5.012) have similar YTD gains . MAR has higher annual earnings (EBITDA): 4.74B vs. HLT (2.76B). HLT has more cash in the bank: 1.06B vs. MAR (678M). HLT has less debt than MAR: HLT (12.4B) vs MAR (16.9B). MAR has higher revenues than HLT: MAR (25.9B) vs HLT (11.7B).
HLTMARHLT / MAR
Capitalization70.2B87.4B80%
EBITDA2.76B4.74B58%
Gain YTD5.0865.012101%
P/E Ratio43.8134.37127%
Revenue11.7B25.9B45%
Total Cash1.06B678M156%
Total Debt12.4B16.9B73%
FUNDAMENTALS RATINGS
HLT vs MAR: Fundamental Ratings
HLT
MAR
OUTLOOK RATING
1..100
2376
VALUATION
overvalued / fair valued / undervalued
1..100
20
Undervalued
99
Overvalued
PROFIT vs RISK RATING
1..100
1320
SMR RATING
1..100
35
PRICE GROWTH RATING
1..100
2220
P/E GROWTH RATING
1..100
7332
SEASONALITY SCORE
1..100
9085

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

HLT's Valuation (20) in the Hotels Or Resorts Or Cruiselines industry is significantly better than the same rating for MAR (99). This means that HLT’s stock grew significantly faster than MAR’s over the last 12 months.

HLT's Profit vs Risk Rating (13) in the Hotels Or Resorts Or Cruiselines industry is in the same range as MAR (20). This means that HLT’s stock grew similarly to MAR’s over the last 12 months.

HLT's SMR Rating (3) in the Hotels Or Resorts Or Cruiselines industry is in the same range as MAR (5). This means that HLT’s stock grew similarly to MAR’s over the last 12 months.

MAR's Price Growth Rating (20) in the Hotels Or Resorts Or Cruiselines industry is in the same range as HLT (22). This means that MAR’s stock grew similarly to HLT’s over the last 12 months.

MAR's P/E Growth Rating (32) in the Hotels Or Resorts Or Cruiselines industry is somewhat better than the same rating for HLT (73). This means that MAR’s stock grew somewhat faster than HLT’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
HLTMAR
RSI
ODDS (%)
Bearish Trend 1 day ago
51%
Bearish Trend 1 day ago
47%
Stochastic
ODDS (%)
Bearish Trend 1 day ago
51%
Bearish Trend 1 day ago
60%
Momentum
ODDS (%)
Bullish Trend 1 day ago
66%
Bullish Trend 1 day ago
61%
MACD
ODDS (%)
Bullish Trend 1 day ago
71%
Bearish Trend 1 day ago
51%
TrendWeek
ODDS (%)
Bullish Trend 1 day ago
66%
Bullish Trend 1 day ago
65%
TrendMonth
ODDS (%)
Bullish Trend 1 day ago
60%
Bullish Trend 1 day ago
63%
Advances
ODDS (%)
Bullish Trend 4 days ago
66%
Bullish Trend 8 days ago
66%
Declines
ODDS (%)
Bearish Trend 17 days ago
53%
Bearish Trend 3 days ago
50%
BollingerBands
ODDS (%)
Bearish Trend 1 day ago
53%
Bearish Trend 1 day ago
52%
Aroon
ODDS (%)
Bullish Trend 1 day ago
54%
Bullish Trend 1 day ago
61%
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HLT
Daily Signal:
Gain/Loss:
MAR
Daily Signal:
Gain/Loss:
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HLT and

Correlation & Price change

A.I.dvisor indicates that over the last year, HLT has been closely correlated with MAR. These tickers have moved in lockstep 89% of the time. This A.I.-generated data suggests there is a high statistical probability that if HLT jumps, then MAR could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To HLT
1D Price
Change %
HLT100%
+0.58%
MAR - HLT
89%
Closely correlated
+1.91%
H - HLT
84%
Closely correlated
+0.84%
WH - HLT
77%
Closely correlated
+0.70%
IHG - HLT
76%
Closely correlated
+0.79%
CHH - HLT
66%
Closely correlated
+0.93%
More

MAR and

Correlation & Price change

A.I.dvisor indicates that over the last year, MAR has been closely correlated with HLT. These tickers have moved in lockstep 85% of the time. This A.I.-generated data suggests there is a high statistical probability that if MAR jumps, then HLT could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To MAR
1D Price
Change %
MAR100%
+1.91%
HLT - MAR
85%
Closely correlated
+0.58%
H - MAR
81%
Closely correlated
+0.84%
IHG - MAR
75%
Closely correlated
+0.79%
WH - MAR
73%
Closely correlated
+0.70%
CHH - MAR
65%
Loosely correlated
+0.93%
More