FICO
Price
$1532.52
Change
-$3.28 (-0.21%)
Updated
Jul 25 closing price
Capitalization
31.06B
3 days until earnings call
HUBS
Price
$559.66
Change
+$7.50 (+1.36%)
Updated
Jul 25 closing price
Capitalization
32.27B
10 days until earnings call
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FICO vs HUBS

Header iconFICO vs HUBS Comparison
Open Charts FICO vs HUBSBanner chart's image
Fair Isaac
Price$1532.52
Change-$3.28 (-0.21%)
Volume$134.06K
Capitalization31.06B
HUBSPOT
Price$559.66
Change+$7.50 (+1.36%)
Volume$601.55K
Capitalization32.27B
FICO vs HUBS Comparison Chart in %
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FICO
Daily Signalchanged days ago
Gain/Loss if bought
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HUBS
Daily Signalchanged days ago
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FICO vs. HUBS commentary
Jul 28, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is FICO is a Hold and HUBS is a Buy.

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COMPARISON
Comparison
Jul 28, 2025
Stock price -- (FICO: $1532.52 vs. HUBS: $559.66)
Brand notoriety: FICO and HUBS are both not notable
Both companies represent the Packaged Software industry
Current volume relative to the 65-day Moving Average: FICO: 39% vs. HUBS: 78%
Market capitalization -- FICO: $31.06B vs. HUBS: $32.27B
FICO [@Packaged Software] is valued at $31.06B. HUBS’s [@Packaged Software] market capitalization is $32.27B. The market cap for tickers in the [@Packaged Software] industry ranges from $3.15T to $0. The average market capitalization across the [@Packaged Software] industry is $12.87B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

FICO’s FA Score shows that 1 FA rating(s) are green whileHUBS’s FA Score has 0 green FA rating(s).

  • FICO’s FA Score: 1 green, 4 red.
  • HUBS’s FA Score: 0 green, 5 red.
According to our system of comparison, FICO is a better buy in the long-term than HUBS.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

FICO’s TA Score shows that 4 TA indicator(s) are bullish while HUBS’s TA Score has 5 bullish TA indicator(s).

  • FICO’s TA Score: 4 bullish, 5 bearish.
  • HUBS’s TA Score: 5 bullish, 3 bearish.
According to our system of comparison, HUBS is a better buy in the short-term than FICO.

Price Growth

FICO (@Packaged Software) experienced а -0.59% price change this week, while HUBS (@Packaged Software) price change was +3.18% for the same time period.

The average weekly price growth across all stocks in the @Packaged Software industry was +1.37%. For the same industry, the average monthly price growth was +6.12%, and the average quarterly price growth was +9.84%.

Reported Earning Dates

FICO is expected to report earnings on Jul 30, 2025.

HUBS is expected to report earnings on Aug 06, 2025.

Industries' Descriptions

@Packaged Software (+1.37% weekly)

Packaged software comprises multiple software programs bundled together and sold as a group. For example, Microsoft Office includes multiple applications such as Excel, Word, and PowerPoint. In some cases, buying a bundled product is cheaper than purchasing each item individually[s20] . Microsoft Corporation, Oracle Corp. and Adobe are some major American packaged software makers.

SUMMARIES
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FUNDAMENTALS
Fundamentals
HUBS($32.3B) and FICO($31.1B) have the same market capitalization . HUBS YTD gains are higher at: -19.678 vs. FICO (-23.025). FICO has higher annual earnings (EBITDA): 676M vs. HUBS (-81.23M). HUBS has more cash in the bank: 1.39B vs. FICO (160M). HUBS has less debt than FICO: HUBS (788M) vs FICO (1.99B). HUBS has higher revenues than FICO: HUBS (2.17B) vs FICO (1.55B).
FICOHUBSFICO / HUBS
Capitalization31.1B32.3B96%
EBITDA676M-81.23M-832%
Gain YTD-23.025-19.678117%
P/E Ratio70.12N/A-
Revenue1.55B2.17B71%
Total Cash160M1.39B12%
Total Debt1.99B788M252%
FUNDAMENTALS RATINGS
FICO vs HUBS: Fundamental Ratings
FICO
HUBS
OUTLOOK RATING
1..100
6017
VALUATION
overvalued / fair valued / undervalued
1..100
90
Overvalued
100
Overvalued
PROFIT vs RISK RATING
1..100
3460
SMR RATING
1..100
1190
PRICE GROWTH RATING
1..100
6561
P/E GROWTH RATING
1..100
7978
SEASONALITY SCORE
1..100
50n/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

FICO's Valuation (90) in the Packaged Software industry is in the same range as HUBS (100) in the Information Technology Services industry. This means that FICO’s stock grew similarly to HUBS’s over the last 12 months.

FICO's Profit vs Risk Rating (34) in the Packaged Software industry is in the same range as HUBS (60) in the Information Technology Services industry. This means that FICO’s stock grew similarly to HUBS’s over the last 12 months.

FICO's SMR Rating (11) in the Packaged Software industry is significantly better than the same rating for HUBS (90) in the Information Technology Services industry. This means that FICO’s stock grew significantly faster than HUBS’s over the last 12 months.

HUBS's Price Growth Rating (61) in the Information Technology Services industry is in the same range as FICO (65) in the Packaged Software industry. This means that HUBS’s stock grew similarly to FICO’s over the last 12 months.

HUBS's P/E Growth Rating (78) in the Information Technology Services industry is in the same range as FICO (79) in the Packaged Software industry. This means that HUBS’s stock grew similarly to FICO’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
FICOHUBS
RSI
ODDS (%)
Bullish Trend 3 days ago
64%
Bullish Trend 3 days ago
79%
Stochastic
ODDS (%)
Bullish Trend 3 days ago
79%
Bearish Trend 3 days ago
69%
Momentum
ODDS (%)
Bearish Trend 3 days ago
66%
Bullish Trend 3 days ago
79%
MACD
ODDS (%)
Bearish Trend 3 days ago
60%
Bullish Trend 3 days ago
90%
TrendWeek
ODDS (%)
Bearish Trend 3 days ago
61%
Bullish Trend 3 days ago
80%
TrendMonth
ODDS (%)
Bearish Trend 3 days ago
69%
Bullish Trend 3 days ago
80%
Advances
ODDS (%)
Bullish Trend 21 days ago
72%
Bullish Trend 5 days ago
80%
Declines
ODDS (%)
Bearish Trend 17 days ago
60%
Bearish Trend 17 days ago
67%
BollingerBands
ODDS (%)
Bullish Trend 3 days ago
88%
Bullish Trend 3 days ago
80%
Aroon
ODDS (%)
Bearish Trend 3 days ago
67%
Bearish Trend 3 days ago
78%
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FICO
Daily Signalchanged days ago
Gain/Loss if bought
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HUBS
Daily Signalchanged days ago
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FICO and

Correlation & Price change

A.I.dvisor indicates that over the last year, FICO has been loosely correlated with WIX. These tickers have moved in lockstep 49% of the time. This A.I.-generated data suggests there is some statistical probability that if FICO jumps, then WIX could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To FICO
1D Price
Change %
FICO100%
-0.21%
WIX - FICO
49%
Loosely correlated
N/A
CPAY - FICO
46%
Loosely correlated
+0.70%
PANW - FICO
46%
Loosely correlated
+1.05%
QTWO - FICO
44%
Loosely correlated
-0.20%
HUBS - FICO
43%
Loosely correlated
+1.36%
More

HUBS and

Correlation & Price change

A.I.dvisor indicates that over the last year, HUBS has been closely correlated with CRM. These tickers have moved in lockstep 72% of the time. This A.I.-generated data suggests there is a high statistical probability that if HUBS jumps, then CRM could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To HUBS
1D Price
Change %
HUBS100%
+1.36%
CRM - HUBS
72%
Closely correlated
+0.53%
TEAM - HUBS
69%
Closely correlated
N/A
NOW - HUBS
67%
Closely correlated
-2.75%
S - HUBS
67%
Closely correlated
+0.36%
SHOP - HUBS
67%
Closely correlated
N/A
More