ELF
Price
$80.37
Change
+$6.17 (+8.32%)
Updated
Dec 3 closing price
Capitalization
4.79B
69 days until earnings call
Intraday BUY SELL Signals
UG
Price
$5.79
Change
+$0.02 (+0.35%)
Updated
Dec 3 closing price
Capitalization
26.6M
Intraday BUY SELL Signals
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ELF vs UG

Header iconELF vs UG Comparison
Open Charts ELF vs UGBanner chart's image
elf Beauty
Price$80.37
Change+$6.17 (+8.32%)
Volume$4.35M
Capitalization4.79B
United-Guardian
Price$5.79
Change+$0.02 (+0.35%)
Volume$16.77K
Capitalization26.6M
ELF vs UG Comparison Chart in %
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VS
ELF vs. UG commentary
Dec 04, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is ELF is a StrongBuy and UG is a StrongBuy.

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COMPARISON
Comparison
Dec 04, 2025
Stock price -- (ELF: $74.18 vs. UG: $5.77)
Brand notoriety: ELF and UG are both not notable
Both companies represent the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: ELF: 30% vs. UG: 37%
Market capitalization -- ELF: $4.79B vs. UG: $26.6M
ELF [@Household/Personal Care] is valued at $4.79B. UG’s [@Household/Personal Care] market capitalization is $26.6M. The market cap for tickers in the [@Household/Personal Care] industry ranges from $342.82B to $0. The average market capitalization across the [@Household/Personal Care] industry is $21.37B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ELF’s FA Score shows that 0 FA rating(s) are green whileUG’s FA Score has 1 green FA rating(s).

  • ELF’s FA Score: 0 green, 5 red.
  • UG’s FA Score: 1 green, 4 red.
According to our system of comparison, UG is a better buy in the long-term than ELF.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

ELF’s TA Score shows that 6 TA indicator(s) are bullish while UG’s TA Score has 3 bullish TA indicator(s).

  • ELF’s TA Score: 6 bullish, 2 bearish.
  • UG’s TA Score: 3 bullish, 4 bearish.
According to our system of comparison, ELF is a better buy in the short-term than UG.

Price Growth

ELF (@Household/Personal Care) experienced а +2.87% price change this week, while UG (@Household/Personal Care) price change was +1.50% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +0.62%. For the same industry, the average monthly price growth was -2.64%, and the average quarterly price growth was -7.35%.

Reported Earning Dates

ELF is expected to report earnings on Feb 11, 2026.

Industries' Descriptions

@Household/Personal Care (+0.62% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ELF($4.79B) has a higher market cap than UG($26.6M). ELF has higher P/E ratio than UG: ELF (57.41) vs UG (13.47). UG YTD gains are higher at: -35.995 vs. ELF (-40.916). ELF has higher annual earnings (EBITDA): 213M vs. UG (2.91M). ELF has more cash in the bank: 170M vs. UG (8.42M). UG has less debt than ELF: UG (4.66K) vs ELF (315M). ELF has higher revenues than UG: ELF (1.34B) vs UG (10.9M).
ELFUGELF / UG
Capitalization4.79B26.6M18,019%
EBITDA213M2.91M7,320%
Gain YTD-40.916-35.995114%
P/E Ratio57.4113.47426%
Revenue1.34B10.9M12,321%
Total Cash170M8.42M2,019%
Total Debt315M4.66K6,759,657%
FUNDAMENTALS RATINGS
ELF vs UG: Fundamental Ratings
ELF
UG
OUTLOOK RATING
1..100
5050
VALUATION
overvalued / fair valued / undervalued
1..100
83
Overvalued
4
Undervalued
PROFIT vs RISK RATING
1..100
75100
SMR RATING
1..100
6042
PRICE GROWTH RATING
1..100
9389
P/E GROWTH RATING
1..100
7036
SEASONALITY SCORE
1..100
1650

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

UG's Valuation (4) in the Household Or Personal Care industry is significantly better than the same rating for ELF (83). This means that UG’s stock grew significantly faster than ELF’s over the last 12 months.

ELF's Profit vs Risk Rating (75) in the Household Or Personal Care industry is in the same range as UG (100). This means that ELF’s stock grew similarly to UG’s over the last 12 months.

UG's SMR Rating (42) in the Household Or Personal Care industry is in the same range as ELF (60). This means that UG’s stock grew similarly to ELF’s over the last 12 months.

UG's Price Growth Rating (89) in the Household Or Personal Care industry is in the same range as ELF (93). This means that UG’s stock grew similarly to ELF’s over the last 12 months.

UG's P/E Growth Rating (36) in the Household Or Personal Care industry is somewhat better than the same rating for ELF (70). This means that UG’s stock grew somewhat faster than ELF’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
ELFUG
RSI
ODDS (%)
Bullish Trend 7 days ago
81%
Bullish Trend 7 days ago
80%
Stochastic
ODDS (%)
Bullish Trend 7 days ago
80%
Bullish Trend 7 days ago
66%
Momentum
ODDS (%)
Bullish Trend 7 days ago
82%
Bearish Trend 7 days ago
62%
MACD
ODDS (%)
Bullish Trend 7 days ago
77%
Bearish Trend 7 days ago
71%
TrendWeek
ODDS (%)
Bullish Trend 7 days ago
80%
Bearish Trend 7 days ago
64%
TrendMonth
ODDS (%)
Bearish Trend 7 days ago
79%
Bearish Trend 7 days ago
67%
Advances
ODDS (%)
Bullish Trend 7 days ago
79%
N/A
Declines
ODDS (%)
Bearish Trend 15 days ago
75%
Bearish Trend 11 days ago
67%
BollingerBands
ODDS (%)
Bullish Trend 7 days ago
86%
Bullish Trend 7 days ago
78%
Aroon
ODDS (%)
Bearish Trend 7 days ago
78%
Bearish Trend 7 days ago
74%
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ELF
Daily Signal:
Gain/Loss:
UG
Daily Signal:
Gain/Loss:
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ELF and

Correlation & Price change

A.I.dvisor indicates that over the last year, ELF has been loosely correlated with HNST. These tickers have moved in lockstep 57% of the time. This A.I.-generated data suggests there is some statistical probability that if ELF jumps, then HNST could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ELF
1D Price
Change %
ELF100%
-3.24%
HNST - ELF
57%
Loosely correlated
-1.47%
NWL - ELF
46%
Loosely correlated
-3.41%
COTY - ELF
42%
Loosely correlated
+0.75%
EL - ELF
41%
Loosely correlated
+5.23%
IPAR - ELF
41%
Loosely correlated
-0.12%
More

UG and

Correlation & Price change

A.I.dvisor tells us that UG and ACU have been poorly correlated (+16% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that UG and ACU's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To UG
1D Price
Change %
UG100%
-1.87%
ACU - UG
16%
Poorly correlated
+1.87%
ELF - UG
16%
Poorly correlated
-3.24%
CLX - UG
15%
Poorly correlated
-0.50%
SKIN - UG
15%
Poorly correlated
-1.68%
SPB - UG
14%
Poorly correlated
-0.98%
More