ELF
Price
$136.92
Change
+$1.07 (+0.79%)
Updated
Oct 17 closing price
Capitalization
7.77B
17 days until earnings call
NUS
Price
$10.69
Change
+$0.03 (+0.28%)
Updated
Oct 17 closing price
Capitalization
529.13M
18 days until earnings call
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ELF vs NUS

Header iconELF vs NUS Comparison
Open Charts ELF vs NUSBanner chart's image
elf Beauty
Price$136.92
Change+$1.07 (+0.79%)
Volume$1.38M
Capitalization7.77B
NuSkin Enterprises
Price$10.69
Change+$0.03 (+0.28%)
Volume$317.61K
Capitalization529.13M
ELF vs NUS Comparison Chart in %
ELF
Daily Signalchanged days ago
Gain/Loss if bought
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NUS
Daily Signalchanged days ago
Gain/Loss if bought
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ELF vs. NUS commentary
Oct 19, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is ELF is a Hold and NUS is a Hold.

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COMPARISON
Comparison
Oct 19, 2025
Stock price -- (ELF: $136.92 vs. NUS: $10.69)
Brand notoriety: ELF and NUS are both not notable
Both companies represent the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: ELF: 84% vs. NUS: 56%
Market capitalization -- ELF: $7.77B vs. NUS: $529.13M
ELF [@Household/Personal Care] is valued at $7.77B. NUS’s [@Household/Personal Care] market capitalization is $529.13M. The market cap for tickers in the [@Household/Personal Care] industry ranges from $354.35B to $0. The average market capitalization across the [@Household/Personal Care] industry is $21.71B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ELF’s FA Score shows that 1 FA rating(s) are green whileNUS’s FA Score has 1 green FA rating(s).

  • ELF’s FA Score: 1 green, 4 red.
  • NUS’s FA Score: 1 green, 4 red.
According to our system of comparison, NUS is a better buy in the long-term than ELF.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

ELF’s TA Score shows that 4 TA indicator(s) are bullish while NUS’s TA Score has 5 bullish TA indicator(s).

  • ELF’s TA Score: 4 bullish, 4 bearish.
  • NUS’s TA Score: 5 bullish, 4 bearish.
According to our system of comparison, NUS is a better buy in the short-term than ELF.

Price Growth

ELF (@Household/Personal Care) experienced а +5.57% price change this week, while NUS (@Household/Personal Care) price change was +3.89% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +0.96%. For the same industry, the average monthly price growth was +0.07%, and the average quarterly price growth was +5.13%.

Reported Earning Dates

ELF is expected to report earnings on Nov 05, 2025.

NUS is expected to report earnings on Nov 06, 2025.

Industries' Descriptions

@Household/Personal Care (+0.96% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ELF($7.77B) has a higher market cap than NUS($529M). ELF has higher P/E ratio than NUS: ELF (81.02) vs NUS (5.27). NUS YTD gains are higher at: 58.308 vs. ELF (9.056). ELF has higher annual earnings (EBITDA): 213M vs. NUS (197M). NUS has more cash in the bank: 265M vs. ELF (170M). NUS (311M) and ELF (315M) have identical debt. NUS has higher revenues than ELF: NUS (1.63B) vs ELF (1.34B).
ELFNUSELF / NUS
Capitalization7.77B529M1,468%
EBITDA213M197M108%
Gain YTD9.05658.30816%
P/E Ratio81.025.271,539%
Revenue1.34B1.63B83%
Total Cash170M265M64%
Total Debt315M311M101%
FUNDAMENTALS RATINGS
ELF vs NUS: Fundamental Ratings
ELF
NUS
OUTLOOK RATING
1..100
2767
VALUATION
overvalued / fair valued / undervalued
1..100
89
Overvalued
34
Fair valued
PROFIT vs RISK RATING
1..100
56100
SMR RATING
1..100
6057
PRICE GROWTH RATING
1..100
3940
P/E GROWTH RATING
1..100
1226
SEASONALITY SCORE
1..100
750

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

NUS's Valuation (34) in the Household Or Personal Care industry is somewhat better than the same rating for ELF (89). This means that NUS’s stock grew somewhat faster than ELF’s over the last 12 months.

ELF's Profit vs Risk Rating (56) in the Household Or Personal Care industry is somewhat better than the same rating for NUS (100). This means that ELF’s stock grew somewhat faster than NUS’s over the last 12 months.

NUS's SMR Rating (57) in the Household Or Personal Care industry is in the same range as ELF (60). This means that NUS’s stock grew similarly to ELF’s over the last 12 months.

ELF's Price Growth Rating (39) in the Household Or Personal Care industry is in the same range as NUS (40). This means that ELF’s stock grew similarly to NUS’s over the last 12 months.

ELF's P/E Growth Rating (12) in the Household Or Personal Care industry is in the same range as NUS (26). This means that ELF’s stock grew similarly to NUS’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
ELFNUS
RSI
ODDS (%)
Bearish Trend 3 days ago
65%
Bullish Trend 3 days ago
55%
Stochastic
ODDS (%)
Bullish Trend 3 days ago
84%
Bullish Trend 3 days ago
67%
Momentum
ODDS (%)
Bullish Trend 3 days ago
83%
Bearish Trend 3 days ago
73%
MACD
ODDS (%)
Bearish Trend 3 days ago
70%
N/A
TrendWeek
ODDS (%)
Bullish Trend 3 days ago
81%
Bullish Trend 3 days ago
70%
TrendMonth
ODDS (%)
Bearish Trend 3 days ago
78%
Bearish Trend 3 days ago
74%
Advances
ODDS (%)
Bullish Trend 3 days ago
80%
Bullish Trend 3 days ago
65%
Declines
ODDS (%)
Bearish Trend 10 days ago
75%
Bearish Trend 10 days ago
76%
BollingerBands
ODDS (%)
Bearish Trend 3 days ago
73%
Bullish Trend 3 days ago
63%
Aroon
ODDS (%)
Bullish Trend 3 days ago
85%
Bullish Trend 3 days ago
66%
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ELF
Daily Signalchanged days ago
Gain/Loss if bought
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NUS
Daily Signalchanged days ago
Gain/Loss if bought
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ELF and

Correlation & Price change

A.I.dvisor indicates that over the last year, ELF has been loosely correlated with NWL. These tickers have moved in lockstep 46% of the time. This A.I.-generated data suggests there is some statistical probability that if ELF jumps, then NWL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ELF
1D Price
Change %
ELF100%
+0.79%
NWL - ELF
46%
Loosely correlated
+1.04%
EL - ELF
44%
Loosely correlated
+4.11%
COTY - ELF
42%
Loosely correlated
+4.58%
IPAR - ELF
40%
Loosely correlated
+2.47%
HNST - ELF
39%
Loosely correlated
N/A
More

NUS and

Correlation & Price change

A.I.dvisor indicates that over the last year, NUS has been loosely correlated with SKIN. These tickers have moved in lockstep 35% of the time. This A.I.-generated data suggests there is some statistical probability that if NUS jumps, then SKIN could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To NUS
1D Price
Change %
NUS100%
+0.28%
SKIN - NUS
35%
Loosely correlated
-0.69%
ELF - NUS
32%
Poorly correlated
+0.79%
IPAR - NUS
31%
Poorly correlated
+2.47%
HELE - NUS
31%
Poorly correlated
-4.58%
SPB - NUS
30%
Poorly correlated
+2.60%
More