ELF
Price
$86.22
Change
-$1.34 (-1.53%)
Updated
Jan 14, 04:59 PM (EDT)
Capitalization
5.22B
28 days until earnings call
Intraday BUY SELL Signals
HNST
Price
$2.60
Change
+$0.05 (+1.96%)
Updated
Jan 14, 04:59 PM (EDT)
Capitalization
285.07M
47 days until earnings call
Intraday BUY SELL Signals
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ELF vs HNST

Header iconELF vs HNST Comparison
Open Charts ELF vs HNSTBanner chart's image
elf Beauty
Price$86.22
Change-$1.34 (-1.53%)
Volume$16.01K
Capitalization5.22B
Honest Company (The)
Price$2.60
Change+$0.05 (+1.96%)
Volume$21.6K
Capitalization285.07M
ELF vs HNST Comparison Chart in %
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VS
ELF vs. HNST commentary
Jan 15, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is ELF is a Hold and HNST is a Hold.

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COMPARISON
Comparison
Jan 15, 2026
Stock price -- (ELF: $86.26 vs. HNST: $2.60)
Brand notoriety: ELF and HNST are both not notable
Both companies represent the Household/Personal Care industry
Current volume relative to the 65-day Moving Average: ELF: 94% vs. HNST: 58%
Market capitalization -- ELF: $5.14B vs. HNST: $290.66M
ELF [@Household/Personal Care] is valued at $5.14B. HNST’s [@Household/Personal Care] market capitalization is $290.66M. The market cap for tickers in the [@Household/Personal Care] industry ranges from $341.98B to $0. The average market capitalization across the [@Household/Personal Care] industry is $21.7B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ELF’s FA Score shows that 0 FA rating(s) are green whileHNST’s FA Score has 0 green FA rating(s).

  • ELF’s FA Score: 0 green, 5 red.
  • HNST’s FA Score: 0 green, 5 red.
According to our system of comparison, ELF is a better buy in the long-term than HNST.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

ELF’s TA Score shows that 4 TA indicator(s) are bullish while HNST’s TA Score has 2 bullish TA indicator(s).

  • ELF’s TA Score: 4 bullish, 5 bearish.
  • HNST’s TA Score: 2 bullish, 4 bearish.
According to our system of comparison, ELF is a better buy in the short-term than HNST.

Price Growth

ELF (@Household/Personal Care) experienced а +5.07% price change this week, while HNST (@Household/Personal Care) price change was -1.14% for the same time period.

The average weekly price growth across all stocks in the @Household/Personal Care industry was +3.82%. For the same industry, the average monthly price growth was +0.07%, and the average quarterly price growth was -0.03%.

Reported Earning Dates

ELF is expected to report earnings on Feb 11, 2026.

HNST is expected to report earnings on Mar 03, 2026.

Industries' Descriptions

@Household/Personal Care (+3.82% weekly)

Household/Personal Care companies sell products for home cleaning and/or personal hygiene and grooming purposes. Products of this industry include detergents, shampoos, soaps, cosmetics, fabric conditioners and infant care fragrances. Procter & Gamble, Unilever, Estee Lauder and Colgate-Palmolive are some of the biggest names in the business. A lot of the products become a necessary part of people’s daily routine, and therefore the industry is relatively less vulnerable to macroeconomic downturns. At the same time, product quality, consumer safety, and ease of use are extremely critical factors for a company to survive competition and earn recognition in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ELF($5.22B) has a higher market cap than HNST($285M). ELF has higher P/E ratio than HNST: ELF (62.54) vs HNST (42.50). ELF YTD gains are higher at: 15.150 vs. HNST (-1.163). ELF has higher annual earnings (EBITDA): 195M vs. HNST (14.2M). ELF has more cash in the bank: 194M vs. HNST (71.5M). HNST has less debt than ELF: HNST (15.4M) vs ELF (918M). ELF has higher revenues than HNST: ELF (1.39B) vs HNST (383M).
ELFHNSTELF / HNST
Capitalization5.22B285M1,832%
EBITDA195M14.2M1,373%
Gain YTD15.150-1.163-1,303%
P/E Ratio62.5442.50147%
Revenue1.39B383M362%
Total Cash194M71.5M271%
Total Debt918M15.4M5,961%
FUNDAMENTALS RATINGS
ELF: Fundamental Ratings
ELF
OUTLOOK RATING
1..100
19
VALUATION
overvalued / fair valued / undervalued
1..100
84
Overvalued
PROFIT vs RISK RATING
1..100
72
SMR RATING
1..100
75
PRICE GROWTH RATING
1..100
63
P/E GROWTH RATING
1..100
69
SEASONALITY SCORE
1..100
36

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
ELFHNST
RSI
ODDS (%)
Bearish Trend 2 days ago
69%
N/A
Stochastic
ODDS (%)
Bearish Trend 2 days ago
72%
Bullish Trend 2 days ago
78%
Momentum
ODDS (%)
Bullish Trend 2 days ago
76%
Bearish Trend 2 days ago
90%
MACD
ODDS (%)
N/A
Bearish Trend 2 days ago
90%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
80%
Bearish Trend 2 days ago
89%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
83%
Bearish Trend 2 days ago
90%
Advances
ODDS (%)
Bullish Trend 6 days ago
79%
Bullish Trend 10 days ago
67%
Declines
ODDS (%)
Bearish Trend 15 days ago
77%
Bearish Trend 15 days ago
88%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
65%
N/A
Aroon
ODDS (%)
N/A
Bearish Trend 2 days ago
90%
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ELF
Daily Signal:
Gain/Loss:
HNST
Daily Signal:
Gain/Loss:
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ELF and

Correlation & Price change

A.I.dvisor indicates that over the last year, ELF has been loosely correlated with HNST. These tickers have moved in lockstep 58% of the time. This A.I.-generated data suggests there is some statistical probability that if ELF jumps, then HNST could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ELF
1D Price
Change %
ELF100%
+1.13%
HNST - ELF
58%
Loosely correlated
-1.16%
NWL - ELF
46%
Loosely correlated
+2.17%
COTY - ELF
42%
Loosely correlated
-0.31%
EL - ELF
41%
Loosely correlated
+2.08%
IPAR - ELF
40%
Loosely correlated
-1.69%
More

HNST and

Correlation & Price change

A.I.dvisor indicates that over the last year, HNST has been loosely correlated with ELF. These tickers have moved in lockstep 58% of the time. This A.I.-generated data suggests there is some statistical probability that if HNST jumps, then ELF could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To HNST
1D Price
Change %
HNST100%
-1.16%
ELF - HNST
58%
Loosely correlated
+1.13%
GRWG - HNST
56%
Loosely correlated
-1.25%
RH - HNST
56%
Loosely correlated
+2.09%
FND - HNST
55%
Loosely correlated
+1.93%
CHPT - HNST
54%
Loosely correlated
-1.56%
More