CRTO
Price
$29.90
Change
+$0.70 (+2.40%)
Updated
Apr 17 closing price
Capitalization
1.94B
11 days until earnings call
WPP
Price
$35.66
Change
+$0.20 (+0.56%)
Updated
Apr 17 closing price
Capitalization
10.22B
6 days until earnings call
Ad is loading...

CRTO vs WPP

Header iconCRTO vs WPP Comparison
Open Charts CRTO vs WPPBanner chart's image
Criteo SA
Price$29.90
Change+$0.70 (+2.40%)
Volume$400.7K
Capitalization1.94B
WPP
Price$35.66
Change+$0.20 (+0.56%)
Volume$300.55K
Capitalization10.22B
CRTO vs WPP Comparison Chart
Loading...
CRTO
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
WPP
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
View a ticker or compare two or three
VS
CRTO vs. WPP commentary
Apr 19, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CRTO is a Hold and WPP is a Hold.

Ad is loading...
COMPARISON
Comparison
Apr 19, 2025
Stock price -- (CRTO: $29.90 vs. WPP: $35.66)
Brand notoriety: CRTO and WPP are both not notable
Both companies represent the Advertising/Marketing Services industry
Current volume relative to the 65-day Moving Average: CRTO: 105% vs. WPP: 87%
Market capitalization -- CRTO: $1.94B vs. WPP: $10.22B
CRTO [@Advertising/Marketing Services] is valued at $1.94B. WPP’s [@Advertising/Marketing Services] market capitalization is $10.22B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $20.27B to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $2.61B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

CRTO’s FA Score shows that 0 FA rating(s) are green whileWPP’s FA Score has 1 green FA rating(s).

  • CRTO’s FA Score: 0 green, 5 red.
  • WPP’s FA Score: 1 green, 4 red.
According to our system of comparison, CRTO is a better buy in the long-term than WPP.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

CRTO’s TA Score shows that 4 TA indicator(s) are bullish while WPP’s TA Score has 4 bullish TA indicator(s).

  • CRTO’s TA Score: 4 bullish, 4 bearish.
  • WPP’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, both CRTO and WPP are a good buy in the short-term.

Price Growth

CRTO (@Advertising/Marketing Services) experienced а +3.07% price change this week, while WPP (@Advertising/Marketing Services) price change was +4.67% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +24.44%. For the same industry, the average monthly price growth was -1.21%, and the average quarterly price growth was -5.59%.

Reported Earning Dates

CRTO is expected to report earnings on Jul 30, 2025.

WPP is expected to report earnings on Aug 01, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+24.44% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
Loading...
FUNDAMENTALS
Fundamentals
WPP($10.2B) has a higher market cap than CRTO($1.94B). WPP has higher P/E ratio than CRTO: WPP (73.94) vs CRTO (39.91). CRTO YTD gains are higher at: -24.419 vs. WPP (-30.623). WPP has higher annual earnings (EBITDA): 1.91B vs. CRTO (149M). WPP has more cash in the bank: 2.22B vs. CRTO (342M). CRTO has less debt than WPP: CRTO (118M) vs WPP (6.88B). WPP has higher revenues than CRTO: WPP (14.8B) vs CRTO (1.95B).
CRTOWPPCRTO / WPP
Capitalization1.94B10.2B19%
EBITDA149M1.91B8%
Gain YTD-24.419-30.62380%
P/E Ratio39.9173.9454%
Revenue1.95B14.8B13%
Total Cash342M2.22B15%
Total Debt118M6.88B2%
FUNDAMENTALS RATINGS
CRTO vs WPP: Fundamental Ratings
CRTO
WPP
OUTLOOK RATING
1..100
405
VALUATION
overvalued / fair valued / undervalued
1..100
71
Overvalued
7
Undervalued
PROFIT vs RISK RATING
1..100
3874
SMR RATING
1..100
6697
PRICE GROWTH RATING
1..100
8181
P/E GROWTH RATING
1..100
96100
SEASONALITY SCORE
1..100
5050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

WPP's Valuation (7) in the Advertising Or Marketing Services industry is somewhat better than the same rating for CRTO (71) in the Internet Software Or Services industry. This means that WPP’s stock grew somewhat faster than CRTO’s over the last 12 months.

CRTO's Profit vs Risk Rating (38) in the Internet Software Or Services industry is somewhat better than the same rating for WPP (74) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew somewhat faster than WPP’s over the last 12 months.

CRTO's SMR Rating (66) in the Internet Software Or Services industry is in the same range as WPP (97) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew similarly to WPP’s over the last 12 months.

CRTO's Price Growth Rating (81) in the Internet Software Or Services industry is in the same range as WPP (81) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew similarly to WPP’s over the last 12 months.

CRTO's P/E Growth Rating (96) in the Internet Software Or Services industry is in the same range as WPP (100) in the Advertising Or Marketing Services industry. This means that CRTO’s stock grew similarly to WPP’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
CRTOWPP
RSI
ODDS (%)
Bullish Trend 3 days ago
77%
Bullish Trend 3 days ago
58%
Stochastic
ODDS (%)
Bullish Trend 3 days ago
72%
Bearish Trend 3 days ago
56%
Momentum
ODDS (%)
Bearish Trend 3 days ago
71%
Bearish Trend 3 days ago
56%
MACD
ODDS (%)
Bearish Trend 3 days ago
65%
Bullish Trend 3 days ago
60%
TrendWeek
ODDS (%)
Bullish Trend 3 days ago
72%
Bullish Trend 3 days ago
62%
TrendMonth
ODDS (%)
Bearish Trend 3 days ago
71%
Bearish Trend 3 days ago
59%
Advances
ODDS (%)
Bullish Trend 3 days ago
72%
Bullish Trend 5 days ago
59%
Declines
ODDS (%)
Bearish Trend 6 days ago
73%
Bearish Trend 13 days ago
59%
BollingerBands
ODDS (%)
Bullish Trend 3 days ago
81%
Bullish Trend 3 days ago
67%
Aroon
ODDS (%)
Bearish Trend 3 days ago
81%
Bearish Trend 3 days ago
52%
View a ticker or compare two or three
Ad is loading...
CRTO
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
WPP
Daily Signalchanged days ago
Gain/Loss if bought
Show more...
Interesting Tickers
1D
1W
1M
1Q
6M
1Y
5Y
1 Day
STOCK / NAMEPrice $Chg $Chg %
GME26.780.53
+2.02%
GameStop Corp
AAPL196.982.71
+1.39%
Apple
SPY526.410.75
+0.14%
SPDR® S&P 500® ETF
TSLA241.37-0.18
-0.07%
Tesla
BTC.X84450.805000-444.945300
-0.52%
Bitcoin cryptocurrency

CRTO and

Correlation & Price change

A.I.dvisor tells us that CRTO and TSQ have been poorly correlated (+33% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that CRTO and TSQ's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To CRTO
1D Price
Change %
CRTO100%
+2.40%
TSQ - CRTO
33%
Poorly correlated
-2.12%
STGW - CRTO
29%
Poorly correlated
+3.23%
EEX - CRTO
29%
Poorly correlated
+0.84%
CCO - CRTO
29%
Poorly correlated
+1.86%
WPP - CRTO
29%
Poorly correlated
+0.56%
More

WPP and

Correlation & Price change

A.I.dvisor indicates that over the last year, WPP has been loosely correlated with IPG. These tickers have moved in lockstep 50% of the time. This A.I.-generated data suggests there is some statistical probability that if WPP jumps, then IPG could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To WPP
1D Price
Change %
WPP100%
+0.56%
IPG - WPP
50%
Loosely correlated
+2.88%
PUBGY - WPP
45%
Loosely correlated
+1.94%
STGW - WPP
42%
Loosely correlated
+3.23%
CCO - WPP
42%
Loosely correlated
+1.86%
OMC - WPP
41%
Loosely correlated
+2.81%
More