CDLX
Price
$2.69
Change
-$0.27 (-9.12%)
Updated
Feb 21 closing price
Capitalization
637.82M
9 days until earnings call
DLX
Price
$17.03
Change
-$0.32 (-1.84%)
Updated
Feb 21 closing price
Capitalization
906.55M
67 days until earnings call
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CDLX vs DLX

Header iconCDLX vs DLX Comparison
Open Charts CDLX vs DLXBanner chart's image
Cardlytics
Price$2.69
Change-$0.27 (-9.12%)
Volume$2.28M
Capitalization637.82M
Deluxe
Price$17.03
Change-$0.32 (-1.84%)
Volume$459.12K
Capitalization906.55M
CDLX vs DLX Comparison Chart
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CDLX
Daily Signalchanged days ago
Gain/Loss if bought
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DLX
Daily Signalchanged days ago
Gain/Loss if bought
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VS
CDLX vs. DLX commentary
Feb 23, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is CDLX is a Hold and DLX is a Hold.

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COMPARISON
Comparison
Feb 23, 2025
Stock price -- (CDLX: $3.37)
Brand notoriety:
Market capitalization --

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

CDLX’s FA Score shows that 0 FA rating(s) are green while.

  • CDLX’s FA Score: 0 green, 5 red.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

CDLX’s TA Score shows that 3 TA indicator(s) are bullish while DLX’s TA Score has 4 bullish TA indicator(s).

  • CDLX’s TA Score: 3 bullish, 4 bearish.
  • DLX’s TA Score: 4 bullish, 5 bearish.
According to our system of comparison, both CDLX and DLX are a bad buy in the short-term.

Price Growth

CDLX (@Advertising/Marketing Services) experienced а 0.00% price change this weekfor the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +4.11%. For the same industry, the average monthly price growth was +5.90%, and the average quarterly price growth was -1.74%.

Reported Earning Dates

CDLX is expected to report earnings on Apr 30, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+4.11% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
DLX($907M) has a higher market cap than CDLX($638M). CDLX YTD gains are higher at: -9.164 vs. DLX (-19.125). DLX has higher annual earnings (EBITDA): 335M vs. CDLX (-99M). CDLX has more cash in the bank: 91.8M vs. DLX (72M). CDLX has less debt than DLX: CDLX (266M) vs DLX (1.67B). DLX has higher revenues than CDLX: DLX (2.19B) vs CDLX (309M).
CDLXDLXCDLX / DLX
Capitalization638M907M70%
EBITDA-99M335M-30%
Gain YTD-9.164-19.12548%
P/E RatioN/A34.20-
Revenue309M2.19B14%
Total Cash91.8M72M128%
Total Debt266M1.67B16%
FUNDAMENTALS RATINGS
CDLX vs DLX: Fundamental Ratings
CDLX
DLX
OUTLOOK RATING
1..100
2659
VALUATION
overvalued / fair valued / undervalued
1..100
43
Fair valued
14
Undervalued
PROFIT vs RISK RATING
1..100
100100
SMR RATING
1..100
9973
PRICE GROWTH RATING
1..100
6282
P/E GROWTH RATING
1..100
10096
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

DLX's Valuation (14) in the Commercial Printing Or Forms industry is in the same range as CDLX (43) in the Internet Software Or Services industry. This means that DLX’s stock grew similarly to CDLX’s over the last 12 months.

DLX's Profit vs Risk Rating (100) in the Commercial Printing Or Forms industry is in the same range as CDLX (100) in the Internet Software Or Services industry. This means that DLX’s stock grew similarly to CDLX’s over the last 12 months.

DLX's SMR Rating (73) in the Commercial Printing Or Forms industry is in the same range as CDLX (99) in the Internet Software Or Services industry. This means that DLX’s stock grew similarly to CDLX’s over the last 12 months.

CDLX's Price Growth Rating (62) in the Internet Software Or Services industry is in the same range as DLX (82) in the Commercial Printing Or Forms industry. This means that CDLX’s stock grew similarly to DLX’s over the last 12 months.

DLX's P/E Growth Rating (96) in the Commercial Printing Or Forms industry is in the same range as CDLX (100) in the Internet Software Or Services industry. This means that DLX’s stock grew similarly to CDLX’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
CDLXDLX
RSI
ODDS (%)
N/A
Bullish Trend 6 days ago
74%
Stochastic
ODDS (%)
Bearish Trend 6 days ago
90%
Bullish Trend 6 days ago
69%
Momentum
ODDS (%)
Bullish Trend 6 days ago
90%
Bearish Trend 6 days ago
67%
MACD
ODDS (%)
Bullish Trend 6 days ago
84%
Bearish Trend 6 days ago
62%
TrendWeek
ODDS (%)
Bullish Trend 6 days ago
83%
Bearish Trend 6 days ago
75%
TrendMonth
ODDS (%)
Bullish Trend 6 days ago
83%
Bearish Trend 6 days ago
76%
Advances
ODDS (%)
Bullish Trend 10 days ago
85%
Bullish Trend 10 days ago
65%
Declines
ODDS (%)
Bearish Trend 25 days ago
85%
Bearish Trend 17 days ago
76%
BollingerBands
ODDS (%)
N/A
Bullish Trend 6 days ago
68%
Aroon
ODDS (%)
Bearish Trend 6 days ago
90%
Bearish Trend 6 days ago
78%
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CDLX
Daily Signalchanged days ago
Gain/Loss if bought
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DLX
Daily Signalchanged days ago
Gain/Loss if bought
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CDLX and

Correlation & Price change

A.I.dvisor tells us that CDLX and DLX have been poorly correlated (+31% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that CDLX and DLX's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To CDLX
1D Price
Change %
CDLX100%
-5.34%
DLX - CDLX
31%
Poorly correlated
-3.44%
BOC - CDLX
26%
Poorly correlated
-1.31%
OMC - CDLX
25%
Poorly correlated
+1.61%
IPG - CDLX
25%
Poorly correlated
+1.85%
SRAX - CDLX
24%
Poorly correlated
N/A
More

DLX and

Correlation & Price change

A.I.dvisor indicates that over the last year, DLX has been loosely correlated with BOC. These tickers have moved in lockstep 49% of the time. This A.I.-generated data suggests there is some statistical probability that if DLX jumps, then BOC could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To DLX
1D Price
Change %
DLX100%
-3.44%
BOC - DLX
49%
Loosely correlated
-1.31%
IPG - DLX
43%
Loosely correlated
+1.85%
MGNI - DLX
42%
Loosely correlated
-3.05%
TSQ - DLX
40%
Loosely correlated
+0.56%
WPP - DLX
39%
Loosely correlated
+1.41%
More