BWMX
Price
$18.22
Change
-$0.19 (-1.03%)
Updated
Feb 12, 01:08 PM (EDT)
Capitalization
687M
Intraday BUY SELL Signals
ULTA
Price
$677.73
Change
-$5.33 (-0.78%)
Updated
Feb 12, 01:52 PM (EDT)
Capitalization
30.3B
28 days until earnings call
Intraday BUY SELL Signals
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BWMX vs ULTA

Header iconBWMX vs ULTA Comparison
Open Charts BWMX vs ULTABanner chart's image
Betterware de Mexico SAPI de CV
Price$18.22
Change-$0.19 (-1.03%)
Volume$150
Capitalization687M
Ulta Beauty
Price$677.73
Change-$5.33 (-0.78%)
Volume$80
Capitalization30.3B
BWMX vs ULTA Comparison Chart in %
BWMX
Daily Signal:
Gain/Loss:
ULTA
Daily Signal:
Gain/Loss:
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VS
BWMX vs. ULTA commentary
Feb 12, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BWMX is a Hold and ULTA is a StrongBuy.

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COMPARISON
Comparison
Feb 12, 2026
Stock price -- (BWMX: $18.41 vs. ULTA: $683.05)
Brand notoriety: BWMX: Not notable vs. ULTA: Notable
Both companies represent the Specialty Stores industry
Current volume relative to the 65-day Moving Average: BWMX: 110% vs. ULTA: 59%
Market capitalization -- BWMX: $687M vs. ULTA: $30.3B
BWMX [@Specialty Stores] is valued at $687M. ULTA’s [@Specialty Stores] market capitalization is $30.3B. The market cap for tickers in the [@Specialty Stores] industry ranges from $56.36B to $0. The average market capitalization across the [@Specialty Stores] industry is $4.26B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BWMX’s FA Score shows that 3 FA rating(s) are green whileULTA’s FA Score has 3 green FA rating(s).

  • BWMX’s FA Score: 3 green, 2 red.
  • ULTA’s FA Score: 3 green, 2 red.
According to our system of comparison, both BWMX and ULTA are a good buy in the long-term.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BWMX’s TA Score shows that 3 TA indicator(s) are bullish while ULTA’s TA Score has 4 bullish TA indicator(s).

  • BWMX’s TA Score: 3 bullish, 5 bearish.
  • ULTA’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, ULTA is a better buy in the short-term than BWMX.

Price Growth

BWMX (@Specialty Stores) experienced а +2.28% price change this week, while ULTA (@Specialty Stores) price change was +0.65% for the same time period.

The average weekly price growth across all stocks in the @Specialty Stores industry was -1.40%. For the same industry, the average monthly price growth was -3.41%, and the average quarterly price growth was +2.28%.

Reported Earning Dates

ULTA is expected to report earnings on Mar 12, 2026.

Industries' Descriptions

@Specialty Stores (-1.40% weekly)

The specialty stores sector includes companies dedicated to the sale of retail products focused on a single product category, such as clothing, carpet, books, or office supplies. A specialty store could face intense competition from big-box departmental chains, and therefore offering an adequate collection of the product type it specializes in is key in maintaining/growing its market.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ULTA($30.3B) has a higher market cap than BWMX($687M). BWMX has higher P/E ratio than ULTA: BWMX (38.60) vs ULTA (26.21). BWMX YTD gains are higher at: 29.557 vs. ULTA (12.899). BWMX has higher annual earnings (EBITDA): 2.5B vs. ULTA (1.88B). BWMX has more cash in the bank: 334M vs. ULTA (205M). ULTA has less debt than BWMX: ULTA (2.58B) vs BWMX (5.22B). BWMX has higher revenues than ULTA: BWMX (14.2B) vs ULTA (12B).
BWMXULTABWMX / ULTA
Capitalization687M30.3B2%
EBITDA2.5B1.88B133%
Gain YTD29.55712.899229%
P/E Ratio38.6026.21147%
Revenue14.2B12B118%
Total Cash334M205M163%
Total Debt5.22B2.58B203%
FUNDAMENTALS RATINGS
BWMX vs ULTA: Fundamental Ratings
BWMX
ULTA
OUTLOOK RATING
1..100
8210
VALUATION
overvalued / fair valued / undervalued
1..100
5
Undervalued
88
Overvalued
PROFIT vs RISK RATING
1..100
10035
SMR RATING
1..100
1420
PRICE GROWTH RATING
1..100
399
P/E GROWTH RATING
1..100
413
SEASONALITY SCORE
1..100
9050

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

BWMX's Valuation (5) in the null industry is significantly better than the same rating for ULTA (88) in the Specialty Stores industry. This means that BWMX’s stock grew significantly faster than ULTA’s over the last 12 months.

ULTA's Profit vs Risk Rating (35) in the Specialty Stores industry is somewhat better than the same rating for BWMX (100) in the null industry. This means that ULTA’s stock grew somewhat faster than BWMX’s over the last 12 months.

BWMX's SMR Rating (14) in the null industry is in the same range as ULTA (20) in the Specialty Stores industry. This means that BWMX’s stock grew similarly to ULTA’s over the last 12 months.

ULTA's Price Growth Rating (9) in the Specialty Stores industry is in the same range as BWMX (39) in the null industry. This means that ULTA’s stock grew similarly to BWMX’s over the last 12 months.

BWMX's P/E Growth Rating (4) in the null industry is in the same range as ULTA (13) in the Specialty Stores industry. This means that BWMX’s stock grew similarly to ULTA’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BWMXULTA
RSI
ODDS (%)
Bearish Trend 2 days ago
71%
Bearish Trend 2 days ago
54%
Stochastic
ODDS (%)
Bullish Trend 2 days ago
66%
Bearish Trend 2 days ago
57%
Momentum
ODDS (%)
Bearish Trend 2 days ago
76%
Bullish Trend 2 days ago
80%
MACD
ODDS (%)
Bearish Trend 2 days ago
71%
Bearish Trend 2 days ago
64%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
71%
Bullish Trend 2 days ago
73%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
74%
Bullish Trend 2 days ago
70%
Advances
ODDS (%)
Bullish Trend 4 days ago
74%
Bullish Trend 4 days ago
68%
Declines
ODDS (%)
Bearish Trend 2 days ago
76%
Bearish Trend 15 days ago
59%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
64%
Bullish Trend 2 days ago
67%
Aroon
ODDS (%)
Bullish Trend 2 days ago
82%
Bullish Trend 2 days ago
63%
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BWMX
Daily Signal:
Gain/Loss:
ULTA
Daily Signal:
Gain/Loss:
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BWMX and

Correlation & Price change

A.I.dvisor indicates that over the last year, BWMX has been loosely correlated with ARKO. These tickers have moved in lockstep 50% of the time. This A.I.-generated data suggests there is some statistical probability that if BWMX jumps, then ARKO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BWMX
1D Price
Change %
BWMX100%
-0.86%
ARKO - BWMX
50%
Loosely correlated
-1.87%
NVVE - BWMX
47%
Loosely correlated
+10.32%
HZO - BWMX
41%
Loosely correlated
-1.30%
ULTA - BWMX
40%
Loosely correlated
+0.55%
CASY - BWMX
35%
Loosely correlated
-0.75%
More

ULTA and

Correlation & Price change

A.I.dvisor indicates that over the last year, ULTA has been loosely correlated with ASO. These tickers have moved in lockstep 50% of the time. This A.I.-generated data suggests there is some statistical probability that if ULTA jumps, then ASO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ULTA
1D Price
Change %
ULTA100%
+0.55%
ASO - ULTA
50%
Loosely correlated
+3.53%
HNST - ULTA
49%
Loosely correlated
-4.46%
FIVE - ULTA
47%
Loosely correlated
-0.27%
AN - ULTA
46%
Loosely correlated
+0.60%
CPRT - ULTA
45%
Loosely correlated
-2.08%
More