BTAFF
Price
$54.53
Change
+$0.38 (+0.70%)
Updated
Jul 25 closing price
Capitalization
116.16B
IMBBF
Price
$38.48
Change
-$1.95 (-4.82%)
Updated
Jul 25 closing price
Capitalization
31.99B
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BTAFF vs IMBBF

Header iconBTAFF vs IMBBF Comparison
Open Charts BTAFF vs IMBBFBanner chart's image
British American Tobacco p.l.c
Price$54.53
Change+$0.38 (+0.70%)
Volume$533
Capitalization116.16B
Imperial Brands
Price$38.48
Change-$1.95 (-4.82%)
Volume$1.06K
Capitalization31.99B
BTAFF vs IMBBF Comparison Chart in %
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BTAFF
Daily Signalchanged days ago
Gain/Loss if bought
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IMBBF
Daily Signalchanged days ago
Gain/Loss if bought
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BTAFF vs. IMBBF commentary
Jul 27, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BTAFF is a Buy and IMBBF is a Hold.

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COMPARISON
Comparison
Jul 27, 2025
Stock price -- (BTAFF: $54.53 vs. IMBBF: $38.48)
Brand notoriety: BTAFF and IMBBF are both not notable
Both companies represent the Tobacco industry
Current volume relative to the 65-day Moving Average: BTAFF: 10% vs. IMBBF: 38%
Market capitalization -- BTAFF: $116.16B vs. IMBBF: $31.99B
BTAFF [@Tobacco] is valued at $116.16B. IMBBF’s [@Tobacco] market capitalization is $31.99B. The market cap for tickers in the [@Tobacco] industry ranges from $250.49B to $0. The average market capitalization across the [@Tobacco] industry is $30.05B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BTAFF’s FA Score shows that 2 FA rating(s) are green whileIMBBF’s FA Score has 2 green FA rating(s).

  • BTAFF’s FA Score: 2 green, 3 red.
  • IMBBF’s FA Score: 2 green, 3 red.
According to our system of comparison, both BTAFF and IMBBF are a good buy in the long-term.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BTAFF’s TA Score shows that 4 TA indicator(s) are bullish while IMBBF’s TA Score has 3 bullish TA indicator(s).

  • BTAFF’s TA Score: 4 bullish, 4 bearish.
  • IMBBF’s TA Score: 3 bullish, 5 bearish.
According to our system of comparison, both BTAFF and IMBBF are a good buy in the short-term.

Price Growth

BTAFF (@Tobacco) experienced а +2.98% price change this week, while IMBBF (@Tobacco) price change was -3.76% for the same time period.

The average weekly price growth across all stocks in the @Tobacco industry was -0.57%. For the same industry, the average monthly price growth was -1.52%, and the average quarterly price growth was +22.11%.

Industries' Descriptions

@Tobacco (-0.57% weekly)

The industry is engaged in the growth, preparation for sale, advertisement, and distribution of tobacco and tobacco-related products like cigarettes. In 2017, tobacco companies spent an estimated $9.36 billion marketing cigarettes and smokeless tobacco in the U.S. – an amount that translates to more than $25 million each day (according to a CDC report). Philip Morris International Inc., Altria Group Inc., and British American Tobacco plc are some major cigar makers. In recent times, vaping or the use of e-cigarette (does not burn tobacco) is gaining momentum – several established cigarette makers are trying to expand their footprint in this new market.

SUMMARIES
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FUNDAMENTALS
Fundamentals
BTAFF($116B) has a higher market cap than IMBBF($32B). BTAFF has higher P/E ratio than IMBBF: BTAFF (29.53) vs IMBBF (9.46). BTAFF YTD gains are higher at: 54.742 vs. IMBBF (21.095). BTAFF has higher annual earnings (EBITDA): 8.42B vs. IMBBF (4.29B). BTAFF has more cash in the bank: 3.4B vs. IMBBF (599M). IMBBF has less debt than BTAFF: IMBBF (10.9B) vs BTAFF (36.9B). IMBBF has higher revenues than BTAFF: IMBBF (32B) vs BTAFF (25.9B).
BTAFFIMBBFBTAFF / IMBBF
Capitalization116B32B363%
EBITDA8.42B4.29B197%
Gain YTD54.74221.095260%
P/E Ratio29.539.46312%
Revenue25.9B32B81%
Total Cash3.4B599M567%
Total Debt36.9B10.9B339%
FUNDAMENTALS RATINGS
BTAFF vs IMBBF: Fundamental Ratings
BTAFF
IMBBF
OUTLOOK RATING
1..100
5086
VALUATION
overvalued / fair valued / undervalued
1..100
8
Undervalued
8
Undervalued
PROFIT vs RISK RATING
1..100
4915
SMR RATING
1..100
10095
PRICE GROWTH RATING
1..100
4050
P/E GROWTH RATING
1..100
2847
SEASONALITY SCORE
1..100
n/an/a

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

BTAFF's Valuation (8) in the null industry is in the same range as IMBBF (8). This means that BTAFF’s stock grew similarly to IMBBF’s over the last 12 months.

IMBBF's Profit vs Risk Rating (15) in the null industry is somewhat better than the same rating for BTAFF (49). This means that IMBBF’s stock grew somewhat faster than BTAFF’s over the last 12 months.

IMBBF's SMR Rating (95) in the null industry is in the same range as BTAFF (100). This means that IMBBF’s stock grew similarly to BTAFF’s over the last 12 months.

BTAFF's Price Growth Rating (40) in the null industry is in the same range as IMBBF (50). This means that BTAFF’s stock grew similarly to IMBBF’s over the last 12 months.

BTAFF's P/E Growth Rating (28) in the null industry is in the same range as IMBBF (47). This means that BTAFF’s stock grew similarly to IMBBF’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BTAFFIMBBF
RSI
ODDS (%)
Bearish Trend 3 days ago
78%
N/A
Stochastic
ODDS (%)
Bearish Trend 3 days ago
55%
Bearish Trend 3 days ago
47%
Momentum
ODDS (%)
Bullish Trend 3 days ago
59%
Bearish Trend 3 days ago
42%
MACD
ODDS (%)
Bullish Trend 3 days ago
56%
Bearish Trend 3 days ago
49%
TrendWeek
ODDS (%)
Bullish Trend 3 days ago
59%
Bearish Trend 3 days ago
41%
TrendMonth
ODDS (%)
Bullish Trend 3 days ago
60%
Bearish Trend 3 days ago
39%
Advances
ODDS (%)
Bullish Trend 3 days ago
60%
Bullish Trend 18 days ago
67%
Declines
ODDS (%)
Bearish Trend 20 days ago
48%
Bearish Trend 20 days ago
40%
BollingerBands
ODDS (%)
Bearish Trend 3 days ago
54%
Bullish Trend 3 days ago
68%
Aroon
ODDS (%)
Bullish Trend 3 days ago
64%
Bullish Trend 3 days ago
67%
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BTAFF
Daily Signalchanged days ago
Gain/Loss if bought
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IMBBF
Daily Signalchanged days ago
Gain/Loss if bought
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BTAFF and

Correlation & Price change

A.I.dvisor tells us that BTAFF and IMBBF have been poorly correlated (+21% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that BTAFF and IMBBF's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BTAFF
1D Price
Change %
BTAFF100%
+0.70%
IMBBF - BTAFF
21%
Poorly correlated
-4.82%
MO - BTAFF
15%
Poorly correlated
+0.42%
PM - BTAFF
13%
Poorly correlated
-0.10%
XXII - BTAFF
11%
Poorly correlated
+4.07%
BTI - BTAFF
10%
Poorly correlated
-0.70%
More

IMBBF and

Correlation & Price change

A.I.dvisor tells us that IMBBF and BTAFF have been poorly correlated (+22% of the time) for the last year. This A.I.-generated data suggests there is low statistical probability that IMBBF and BTAFF's prices will move in lockstep.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To IMBBF
1D Price
Change %
IMBBF100%
-4.82%
BTAFF - IMBBF
22%
Poorly correlated
+0.70%
JAPAY - IMBBF
7%
Poorly correlated
-1.38%
GDNGY - IMBBF
3%
Poorly correlated
+17.07%
VPRB - IMBBF
0%
Poorly correlated
N/A
PHJMF - IMBBF
-1%
Poorly correlated
N/A
More