BRBR
Price
$26.95
Change
-$0.66 (-2.39%)
Updated
Nov 13 closing price
Capitalization
3.4B
4 days until earnings call
Intraday BUY SELL Signals
SMPL
Price
$19.57
Change
+$0.01 (+0.05%)
Updated
Nov 13 closing price
Capitalization
1.95B
48 days until earnings call
Intraday BUY SELL Signals
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BRBR vs SMPL

Header iconBRBR vs SMPL Comparison
Open Charts BRBR vs SMPLBanner chart's image
BellRing Brands
Price$26.95
Change-$0.66 (-2.39%)
Volume$4.14M
Capitalization3.4B
Simply Good Foods Company (The)
Price$19.57
Change+$0.01 (+0.05%)
Volume$1.62M
Capitalization1.95B
BRBR vs SMPL Comparison Chart in %
BRBR
Daily Signal:
Gain/Loss:
SMPL
Daily Signal:
Gain/Loss:
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BRBR vs. SMPL commentary
Nov 14, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BRBR is a StrongBuy and SMPL is a Buy.

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COMPARISON
Comparison
Nov 14, 2025
Stock price -- (BRBR: $26.95 vs. SMPL: $19.57)
Brand notoriety: BRBR and SMPL are both not notable
Both companies represent the Food: Major Diversified industry
Current volume relative to the 65-day Moving Average: BRBR: 147% vs. SMPL: 94%
Market capitalization -- BRBR: $3.4B vs. SMPL: $1.95B
BRBR [@Food: Major Diversified] is valued at $3.4B. SMPL’s [@Food: Major Diversified] market capitalization is $1.95B. The market cap for tickers in the [@Food: Major Diversified] industry ranges from $261.45B to $0. The average market capitalization across the [@Food: Major Diversified] industry is $7.19B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BRBR’s FA Score shows that 0 FA rating(s) are green whileSMPL’s FA Score has 0 green FA rating(s).

  • BRBR’s FA Score: 0 green, 5 red.
  • SMPL’s FA Score: 0 green, 5 red.
According to our system of comparison, BRBR is a better buy in the long-term than SMPL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BRBR’s TA Score shows that 3 TA indicator(s) are bullish while SMPL’s TA Score has 6 bullish TA indicator(s).

  • BRBR’s TA Score: 3 bullish, 3 bearish.
  • SMPL’s TA Score: 6 bullish, 2 bearish.
According to our system of comparison, SMPL is a better buy in the short-term than BRBR.

Price Growth

BRBR (@Food: Major Diversified) experienced а -7.07% price change this week, while SMPL (@Food: Major Diversified) price change was -2.64% for the same time period.

The average weekly price growth across all stocks in the @Food: Major Diversified industry was +0.85%. For the same industry, the average monthly price growth was +7.33%, and the average quarterly price growth was +8.05%.

Reported Earning Dates

BRBR is expected to report earnings on Nov 18, 2025.

SMPL is expected to report earnings on Jan 01, 2026.

Industries' Descriptions

@Food: Major Diversified (+0.85% weekly)

Companies in this industry usually make a diverse range of agricultural and/or processed food. Some prominent names in this segment are Mondelez International, which makes chocolates, biscuits, cookies etc. The Kraft Heinz Company specializes in ketchups, sauces, fruit drink pouches and many more. General Mills, Inc. sells flour and cereal. Kellogg is famous for its snacks and breakfast cereal. And so on down the line. As more and more consumers are looking for healthier options in food in recent years, several legacy food companies have responded by revamping brands to include organic and no-added-sugar versions, and/or acquiring healthy food firms, and even streamlining operations.

SUMMARIES
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FUNDAMENTALS
Fundamentals
BRBR($3.4B) has a higher market cap than SMPL($1.95B). SMPL has higher P/E ratio than BRBR: SMPL (19.19) vs BRBR (15.40). SMPL YTD gains are higher at: -49.820 vs. BRBR (-64.229). BRBR has higher annual earnings (EBITDA): 386M vs. SMPL (248M). SMPL has more cash in the bank: 98M vs. BRBR (43.7M). SMPL has less debt than BRBR: SMPL (249M) vs BRBR (1.01B). BRBR has higher revenues than SMPL: BRBR (2.22B) vs SMPL (1.46B).
BRBRSMPLBRBR / SMPL
Capitalization3.4B1.95B174%
EBITDA386M248M156%
Gain YTD-64.229-49.820129%
P/E Ratio15.4019.1980%
Revenue2.22B1.46B153%
Total Cash43.7M98M45%
Total Debt1.01B249M405%
FUNDAMENTALS RATINGS
BRBR vs SMPL: Fundamental Ratings
BRBR
SMPL
OUTLOOK RATING
1..100
513
VALUATION
overvalued / fair valued / undervalued
1..100
86
Overvalued
89
Overvalued
PROFIT vs RISK RATING
1..100
90100
SMR RATING
1..100
3676
PRICE GROWTH RATING
1..100
9291
P/E GROWTH RATING
1..100
9779
SEASONALITY SCORE
1..100
8585

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

BRBR's Valuation (86) in the null industry is in the same range as SMPL (89) in the Food Major Diversified industry. This means that BRBR’s stock grew similarly to SMPL’s over the last 12 months.

BRBR's Profit vs Risk Rating (90) in the null industry is in the same range as SMPL (100) in the Food Major Diversified industry. This means that BRBR’s stock grew similarly to SMPL’s over the last 12 months.

BRBR's SMR Rating (36) in the null industry is somewhat better than the same rating for SMPL (76) in the Food Major Diversified industry. This means that BRBR’s stock grew somewhat faster than SMPL’s over the last 12 months.

SMPL's Price Growth Rating (91) in the Food Major Diversified industry is in the same range as BRBR (92) in the null industry. This means that SMPL’s stock grew similarly to BRBR’s over the last 12 months.

SMPL's P/E Growth Rating (79) in the Food Major Diversified industry is in the same range as BRBR (97) in the null industry. This means that SMPL’s stock grew similarly to BRBR’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BRBRSMPL
RSI
ODDS (%)
Bullish Trend 1 day ago
67%
Bullish Trend 3 days ago
55%
Stochastic
ODDS (%)
Bullish Trend 1 day ago
77%
Bullish Trend 3 days ago
66%
Momentum
ODDS (%)
N/A
Bearish Trend 3 days ago
60%
MACD
ODDS (%)
Bearish Trend 1 day ago
64%
Bullish Trend 3 days ago
71%
TrendWeek
ODDS (%)
Bearish Trend 1 day ago
63%
Bearish Trend 3 days ago
70%
TrendMonth
ODDS (%)
Bearish Trend 1 day ago
64%
Bearish Trend 3 days ago
69%
Advances
ODDS (%)
N/A
Bullish Trend 10 days ago
66%
Declines
ODDS (%)
Bearish Trend 1 day ago
63%
Bearish Trend 4 days ago
67%
BollingerBands
ODDS (%)
Bullish Trend 1 day ago
77%
Bullish Trend 3 days ago
66%
Aroon
ODDS (%)
Bearish Trend 1 day ago
67%
Bearish Trend 3 days ago
70%
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BRBR
Daily Signal:
Gain/Loss:
SMPL
Daily Signal:
Gain/Loss:
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BRBR and

Correlation & Price change

A.I.dvisor indicates that over the last year, BRBR has been loosely correlated with JJSF. These tickers have moved in lockstep 40% of the time. This A.I.-generated data suggests there is some statistical probability that if BRBR jumps, then JJSF could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BRBR
1D Price
Change %
BRBR100%
-2.39%
JJSF - BRBR
40%
Loosely correlated
+0.54%
BRCC - BRBR
36%
Loosely correlated
-2.31%
SMPL - BRBR
28%
Poorly correlated
+0.05%
CENT - BRBR
27%
Poorly correlated
+0.66%
CENTA - BRBR
27%
Poorly correlated
+0.80%
More

SMPL and

Correlation & Price change

A.I.dvisor indicates that over the last year, SMPL has been loosely correlated with FLO. These tickers have moved in lockstep 51% of the time. This A.I.-generated data suggests there is some statistical probability that if SMPL jumps, then FLO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To SMPL
1D Price
Change %
SMPL100%
+2.73%
FLO - SMPL
51%
Loosely correlated
-0.69%
KHC - SMPL
46%
Loosely correlated
+0.32%
TR - SMPL
42%
Loosely correlated
+0.05%
MKC - SMPL
42%
Loosely correlated
+0.26%
GIS - SMPL
41%
Loosely correlated
-0.32%
More