BKNG
Price
$5001.84
Change
-$111.48 (-2.18%)
Updated
Jan 30 closing price
Capitalization
161.23B
16 days until earnings call
Intraday BUY SELL Signals
VIK
Price
$72.15
Change
-$2.14 (-2.88%)
Updated
Jan 30 closing price
Capitalization
32.01B
44 days until earnings call
Intraday BUY SELL Signals
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BKNG vs VIK

Header iconBKNG vs VIK Comparison
Open Charts BKNG vs VIKBanner chart's image
Booking Holdings
Price$5001.84
Change-$111.48 (-2.18%)
Volume$270.91K
Capitalization161.23B
Viking Holdings
Price$72.15
Change-$2.14 (-2.88%)
Volume$2.57M
Capitalization32.01B
BKNG vs VIK Comparison Chart in %
BKNG
Daily Signal:
Gain/Loss:
VIK
Daily Signal:
Gain/Loss:
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VS
BKNG vs. VIK commentary
Feb 02, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BKNG is a Hold and VIK is a Hold.

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COMPARISON
Comparison
Feb 02, 2026
Stock price -- (BKNG: $5001.84 vs. VIK: $72.15)
Brand notoriety: BKNG: Notable vs. VIK: Not notable
Both companies represent the Consumer Sundries industry
Current volume relative to the 65-day Moving Average: BKNG: 121% vs. VIK: 117%
Market capitalization -- BKNG: $161.23B vs. VIK: $32.01B
BKNG [@Consumer Sundries] is valued at $161.23B. VIK’s [@Consumer Sundries] market capitalization is $32.01B. The market cap for tickers in the [@Consumer Sundries] industry ranges from $161.23B to $0. The average market capitalization across the [@Consumer Sundries] industry is $16.96B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BKNG’s FA Score shows that 2 FA rating(s) are green whileVIK’s FA Score has 1 green FA rating(s).

  • BKNG’s FA Score: 2 green, 3 red.
  • VIK’s FA Score: 1 green, 4 red.
According to our system of comparison, BKNG is a better buy in the long-term than VIK.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BKNG’s TA Score shows that 4 TA indicator(s) are bullish while VIK’s TA Score has 4 bullish TA indicator(s).

  • BKNG’s TA Score: 4 bullish, 6 bearish.
  • VIK’s TA Score: 4 bullish, 4 bearish.
According to our system of comparison, VIK is a better buy in the short-term than BKNG.

Price Growth

BKNG (@Consumer Sundries) experienced а -1.90% price change this week, while VIK (@Consumer Sundries) price change was +5.27% for the same time period.

The average weekly price growth across all stocks in the @Consumer Sundries industry was -0.03%. For the same industry, the average monthly price growth was +10.18%, and the average quarterly price growth was +4.64%.

Reported Earning Dates

BKNG is expected to report earnings on Feb 18, 2026.

VIK is expected to report earnings on Mar 17, 2026.

Industries' Descriptions

@Consumer Sundries (-0.03% weekly)

Consumer sundries companies make products that usually do not have another classification, such as lawn and garden products, pest-control products, pet food and pet products like leashes, collars, and harnesses. Central Garden & Pet Company and Dogness (International) Corporation are examples of companies operating in this industry.

SUMMARIES
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FUNDAMENTALS
Fundamentals
BKNG($161B) has a higher market cap than VIK($32B). VIK (33.71) and BKNG (32.56) have similar P/E ratio . VIK YTD gains are higher at: 1.036 vs. BKNG (-6.601). BKNG has higher annual earnings (EBITDA): 9.19B vs. VIK (1.61B). VIK has less debt than BKNG: VIK (5.65B) vs BKNG (17.5B). BKNG has higher revenues than VIK: BKNG (26B) vs VIK (6.13B).
BKNGVIKBKNG / VIK
Capitalization161B32B503%
EBITDA9.19B1.61B572%
Gain YTD-6.6011.036-637%
P/E Ratio32.5633.7197%
Revenue26B6.13B424%
Total CashN/A2.88B-
Total Debt17.5B5.65B310%
FUNDAMENTALS RATINGS
BKNG: Fundamental Ratings
BKNG
OUTLOOK RATING
1..100
59
VALUATION
overvalued / fair valued / undervalued
1..100
91
Overvalued
PROFIT vs RISK RATING
1..100
19
SMR RATING
1..100
1
PRICE GROWTH RATING
1..100
61
P/E GROWTH RATING
1..100
50
SEASONALITY SCORE
1..100
55

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
BKNGVIK
RSI
ODDS (%)
Bullish Trend 3 days ago
72%
Bearish Trend 6 days ago
73%
Stochastic
ODDS (%)
Bullish Trend 3 days ago
70%
Bullish Trend 3 days ago
69%
Momentum
ODDS (%)
Bearish Trend 3 days ago
51%
Bullish Trend 3 days ago
81%
MACD
ODDS (%)
Bearish Trend 3 days ago
48%
Bullish Trend 3 days ago
73%
TrendWeek
ODDS (%)
Bearish Trend 3 days ago
59%
Bullish Trend 3 days ago
78%
TrendMonth
ODDS (%)
Bearish Trend 3 days ago
58%
Bearish Trend 3 days ago
66%
Advances
ODDS (%)
Bullish Trend 6 days ago
69%
Bullish Trend 4 days ago
78%
Declines
ODDS (%)
Bearish Trend 10 days ago
57%
Bearish Trend 13 days ago
52%
BollingerBands
ODDS (%)
Bullish Trend 3 days ago
71%
Bearish Trend 3 days ago
47%
Aroon
ODDS (%)
Bearish Trend 3 days ago
45%
Bearish Trend 3 days ago
68%
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BKNG
Daily Signal:
Gain/Loss:
VIK
Daily Signal:
Gain/Loss:
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BKNG and

Correlation & Price change

A.I.dvisor indicates that over the last year, BKNG has been loosely correlated with EXPE. These tickers have moved in lockstep 65% of the time. This A.I.-generated data suggests there is some statistical probability that if BKNG jumps, then EXPE could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BKNG
1D Price
Change %
BKNG100%
-2.18%
EXPE - BKNG
65%
Loosely correlated
-2.91%
CCL - BKNG
59%
Loosely correlated
-3.63%
CUK - BKNG
59%
Loosely correlated
-3.72%
VIK - BKNG
58%
Loosely correlated
-2.88%
ABNB - BKNG
57%
Loosely correlated
-1.82%
More

VIK and

Correlation & Price change

A.I.dvisor indicates that over the last year, VIK has been closely correlated with CCL. These tickers have moved in lockstep 78% of the time. This A.I.-generated data suggests there is a high statistical probability that if VIK jumps, then CCL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To VIK
1D Price
Change %
VIK100%
-2.88%
CCL - VIK
78%
Closely correlated
-3.63%
CUK - VIK
78%
Closely correlated
-3.72%
RCL - VIK
75%
Closely correlated
-6.17%
NCLH - VIK
74%
Closely correlated
-4.19%
TNL - VIK
65%
Loosely correlated
-0.97%
More