BKE
Price
$50.07
Change
+$1.08 (+2.20%)
Updated
Feb 4, 02:26 PM (EDT)
Capitalization
2.51B
37 days until earnings call
Intraday BUY SELL Signals
JILL
Price
$16.87
Change
+$0.42 (+2.55%)
Updated
Feb 4, 02:43 PM (EDT)
Capitalization
248.65M
49 days until earnings call
Intraday BUY SELL Signals
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BKE vs JILL

Header iconBKE vs JILL Comparison
Open Charts BKE vs JILLBanner chart's image
Buckle (The)
Price$50.07
Change+$1.08 (+2.20%)
Volume$321
Capitalization2.51B
JJill
Price$16.87
Change+$0.42 (+2.55%)
Volume$100
Capitalization248.65M
BKE vs JILL Comparison Chart in %
BKE
Daily Signal:
Gain/Loss:
JILL
Daily Signal:
Gain/Loss:
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BKE vs. JILL commentary
Feb 04, 2026

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is BKE is a StrongBuy and JILL is a Buy.

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COMPARISON
Comparison
Feb 04, 2026
Stock price -- (BKE: $48.99 vs. JILL: $16.45)
Brand notoriety: BKE and JILL are both not notable
Both companies represent the Apparel/Footwear Retail industry
Current volume relative to the 65-day Moving Average: BKE: 122% vs. JILL: 41%
Market capitalization -- BKE: $2.51B vs. JILL: $248.65M
BKE [@Apparel/Footwear Retail] is valued at $2.51B. JILL’s [@Apparel/Footwear Retail] market capitalization is $248.65M. The market cap for tickers in the [@Apparel/Footwear Retail] industry ranges from $201.33B to $0. The average market capitalization across the [@Apparel/Footwear Retail] industry is $18.77B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

BKE’s FA Score shows that 3 FA rating(s) are green whileJILL’s FA Score has 2 green FA rating(s).

  • BKE’s FA Score: 3 green, 2 red.
  • JILL’s FA Score: 2 green, 3 red.
According to our system of comparison, BKE is a better buy in the long-term than JILL.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

BKE’s TA Score shows that 4 TA indicator(s) are bullish while JILL’s TA Score has 5 bullish TA indicator(s).

  • BKE’s TA Score: 4 bullish, 5 bearish.
  • JILL’s TA Score: 5 bullish, 5 bearish.
According to our system of comparison, JILL is a better buy in the short-term than BKE.

Price Growth

BKE (@Apparel/Footwear Retail) experienced а +0.04% price change this week, while JILL (@Apparel/Footwear Retail) price change was +4.38% for the same time period.

The average weekly price growth across all stocks in the @Apparel/Footwear Retail industry was +0.25%. For the same industry, the average monthly price growth was +2.57%, and the average quarterly price growth was +19.03%.

Reported Earning Dates

BKE is expected to report earnings on Mar 13, 2026.

JILL is expected to report earnings on Mar 25, 2026.

Industries' Descriptions

@Apparel/Footwear Retail (+0.25% weekly)

Companies in the apparel and/or footwear retail industry sell clothing, accessories and footwear, for different age groups and genders. The industry’s product categories could range from basics, such as underwear, to luxury items. Some retailers source items from wholesalers or an apparel brand to sell in their stores; some others are licensed to make and market their own retail goods under particular brands. Several companies outsource production of clothing to developing/emerging economies where labor costs are relatively inexpensive. Apparel retail is often influenced by fashion trends, and many companies feel the need to adapt to what’s “in vogue” to retain customers and attract new ones. A major disruption in this industry has been the burgeoning trend in digital shopping – to compete with rapidly growing e-commerce, even traditional retail players are upping the ante on their online platforms. Much of the products’ performance in apparel/footwear retail is cyclical, i.e., economic boom times encourage consumer spending, while recessions induce thriftiness among people. Some large-cap U.S. apparel/footwear retail companies include TJX Companies Inc., Ross Stores, Inc., Lululemon Athletica Inc. and Burlington Stores, Inc.

SUMMARIES
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FUNDAMENTALS
Fundamentals
BKE($2.51B) has a higher market cap than JILL($249M). BKE has higher P/E ratio than JILL: BKE (11.98) vs JILL (7.55). JILL YTD gains are higher at: 19.898 vs. BKE (-2.388). BKE has higher annual earnings (EBITDA): 282M vs. JILL (78.9M). BKE has more cash in the bank: 340M vs. JILL (58M). JILL has less debt than BKE: JILL (224M) vs BKE (375M). BKE has higher revenues than JILL: BKE (1.28B) vs JILL (601M).
BKEJILLBKE / JILL
Capitalization2.51B249M1,006%
EBITDA282M78.9M357%
Gain YTD-2.38819.898-12%
P/E Ratio11.987.55159%
Revenue1.28B601M213%
Total Cash340M58M586%
Total Debt375M224M167%
FUNDAMENTALS RATINGS
BKE vs JILL: Fundamental Ratings
BKE
JILL
OUTLOOK RATING
1..100
7278
VALUATION
overvalued / fair valued / undervalued
1..100
14
Undervalued
21
Undervalued
PROFIT vs RISK RATING
1..100
2767
SMR RATING
1..100
2233
PRICE GROWTH RATING
1..100
6153
P/E GROWTH RATING
1..100
5173
SEASONALITY SCORE
1..100
8550

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

BKE's Valuation (14) in the Apparel Or Footwear Retail industry is in the same range as JILL (21). This means that BKE’s stock grew similarly to JILL’s over the last 12 months.

BKE's Profit vs Risk Rating (27) in the Apparel Or Footwear Retail industry is somewhat better than the same rating for JILL (67). This means that BKE’s stock grew somewhat faster than JILL’s over the last 12 months.

BKE's SMR Rating (22) in the Apparel Or Footwear Retail industry is in the same range as JILL (33). This means that BKE’s stock grew similarly to JILL’s over the last 12 months.

JILL's Price Growth Rating (53) in the Apparel Or Footwear Retail industry is in the same range as BKE (61). This means that JILL’s stock grew similarly to BKE’s over the last 12 months.

BKE's P/E Growth Rating (51) in the Apparel Or Footwear Retail industry is in the same range as JILL (73). This means that BKE’s stock grew similarly to JILL’s over the last 12 months.

TECHNICAL ANALYSIS
Technical Analysis
BKEJILL
RSI
ODDS (%)
Bullish Trend 2 days ago
65%
Bearish Trend 2 days ago
79%
Stochastic
ODDS (%)
Bullish Trend 2 days ago
74%
Bullish Trend 2 days ago
85%
Momentum
ODDS (%)
Bearish Trend 2 days ago
65%
Bearish Trend 2 days ago
83%
MACD
ODDS (%)
Bearish Trend 2 days ago
55%
Bearish Trend 2 days ago
76%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
73%
Bullish Trend 2 days ago
80%
TrendMonth
ODDS (%)
Bearish Trend 2 days ago
73%
Bullish Trend 2 days ago
78%
Advances
ODDS (%)
Bullish Trend 2 days ago
72%
Bullish Trend 2 days ago
79%
Declines
ODDS (%)
Bearish Trend 7 days ago
65%
Bearish Trend 8 days ago
77%
BollingerBands
ODDS (%)
Bullish Trend 2 days ago
69%
Bearish Trend 2 days ago
75%
Aroon
ODDS (%)
N/A
Bullish Trend 2 days ago
82%
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BKE
Daily Signal:
Gain/Loss:
JILL
Daily Signal:
Gain/Loss:
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BKE and

Correlation & Price change

A.I.dvisor indicates that over the last year, BKE has been closely correlated with SCVL. These tickers have moved in lockstep 67% of the time. This A.I.-generated data suggests there is a high statistical probability that if BKE jumps, then SCVL could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To BKE
1D Price
Change %
BKE100%
+1.74%
SCVL - BKE
67%
Closely correlated
+1.60%
BOOT - BKE
65%
Loosely correlated
-0.83%
AEO - BKE
62%
Loosely correlated
-2.56%
CAL - BKE
59%
Loosely correlated
+1.18%
GCO - BKE
58%
Loosely correlated
-1.21%
More

JILL and

Correlation & Price change

A.I.dvisor indicates that over the last year, JILL has been loosely correlated with GCO. These tickers have moved in lockstep 60% of the time. This A.I.-generated data suggests there is some statistical probability that if JILL jumps, then GCO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To JILL
1D Price
Change %
JILL100%
+2.24%
GCO - JILL
60%
Loosely correlated
-1.21%
ZUMZ - JILL
58%
Loosely correlated
-0.16%
SCVL - JILL
54%
Loosely correlated
+1.60%
BKE - JILL
54%
Loosely correlated
+1.74%
BOOT - JILL
51%
Loosely correlated
-0.83%
More