ASO
Price
$50.90
Change
-$0.15 (-0.29%)
Updated
Dec 26 closing price
Capitalization
3.4B
94 days until earnings call
Intraday BUY SELL Signals
ULTA
Price
$607.52
Change
-$1.00 (-0.16%)
Updated
Dec 26, 04:59 PM (EDT)
Capitalization
27B
75 days until earnings call
Intraday BUY SELL Signals
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ASO vs ULTA

Header iconASO vs ULTA Comparison
Open Charts ASO vs ULTABanner chart's image
Academy Sports and Outdoors
Price$50.90
Change-$0.15 (-0.29%)
Volume$1.29M
Capitalization3.4B
Ulta Beauty
Price$607.52
Change-$1.00 (-0.16%)
Volume$7.04K
Capitalization27B
ASO vs ULTA Comparison Chart in %
ASO
Daily Signal:
Gain/Loss:
ULTA
Daily Signal:
Gain/Loss:
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VS
ASO vs. ULTA commentary
Dec 27, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is ASO is a StrongBuy and ULTA is a StrongBuy.

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COMPARISON
Comparison
Dec 27, 2025
Stock price -- (ASO: $50.90 vs. ULTA: $607.52)
Brand notoriety: ASO: Not notable vs. ULTA: Notable
Both companies represent the Specialty Stores industry
Current volume relative to the 65-day Moving Average: ASO: 73% vs. ULTA: 51%
Market capitalization -- ASO: $3.39B vs. ULTA: $26.95B
ASO [@Specialty Stores] is valued at $3.39B. ULTA’s [@Specialty Stores] market capitalization is $26.95B. The market cap for tickers in the [@Specialty Stores] industry ranges from $50.08B to $0. The average market capitalization across the [@Specialty Stores] industry is $4.07B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

ASO’s FA Score shows that 1 FA rating(s) are green whileULTA’s FA Score has 3 green FA rating(s).

  • ASO’s FA Score: 1 green, 4 red.
  • ULTA’s FA Score: 3 green, 2 red.
According to our system of comparison, ASO is a better buy in the long-term than ULTA.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

ASO’s TA Score shows that 5 TA indicator(s) are bullish while ULTA’s TA Score has 6 bullish TA indicator(s).

  • ASO’s TA Score: 5 bullish, 5 bearish.
  • ULTA’s TA Score: 6 bullish, 4 bearish.
According to our system of comparison, ULTA is a better buy in the short-term than ASO.

Price Growth

ASO (@Specialty Stores) experienced а -5.21% price change this week, while ULTA (@Specialty Stores) price change was +1.61% for the same time period.

The average weekly price growth across all stocks in the @Specialty Stores industry was -0.13%. For the same industry, the average monthly price growth was -1.83%, and the average quarterly price growth was -1.78%.

Reported Earning Dates

ASO is expected to report earnings on Mar 31, 2026.

ULTA is expected to report earnings on Mar 12, 2026.

Industries' Descriptions

@Specialty Stores (-0.13% weekly)

The specialty stores sector includes companies dedicated to the sale of retail products focused on a single product category, such as clothing, carpet, books, or office supplies. A specialty store could face intense competition from big-box departmental chains, and therefore offering an adequate collection of the product type it specializes in is key in maintaining/growing its market.

SUMMARIES
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FUNDAMENTALS
Fundamentals
ULTA($27B) has a higher market cap than ASO($3.4B). ULTA has higher P/E ratio than ASO: ULTA (23.35) vs ASO (9.38). ULTA YTD gains are higher at: 39.912 vs. ASO (-10.532). ULTA has higher annual earnings (EBITDA): 1.88B vs. ASO (646M). ASO has more cash in the bank: 289M vs. ULTA (205M). ASO has less debt than ULTA: ASO (1.87B) vs ULTA (2.58B). ULTA has higher revenues than ASO: ULTA (12B) vs ASO (6.01B).
ASOULTAASO / ULTA
Capitalization3.4B27B13%
EBITDA646M1.88B34%
Gain YTD-10.53239.912-26%
P/E Ratio9.3823.3540%
Revenue6.01B12B50%
Total Cash289M205M141%
Total Debt1.87B2.58B73%
FUNDAMENTALS RATINGS
ULTA: Fundamental Ratings
ULTA
OUTLOOK RATING
1..100
16
VALUATION
overvalued / fair valued / undervalued
1..100
85
Overvalued
PROFIT vs RISK RATING
1..100
37
SMR RATING
1..100
20
PRICE GROWTH RATING
1..100
10
P/E GROWTH RATING
1..100
20
SEASONALITY SCORE
1..100
50

Tickeron ratings are formulated such that a rating of 1 designates the most successful stocks in a given industry, while a rating of 100 points to the least successful stocks for that industry.

TECHNICAL ANALYSIS
Technical Analysis
ASOULTA
RSI
ODDS (%)
Bearish Trend 4 days ago
73%
Bearish Trend 4 days ago
62%
Stochastic
ODDS (%)
Bullish Trend 4 days ago
83%
Bearish Trend 4 days ago
65%
Momentum
ODDS (%)
Bearish Trend 4 days ago
70%
Bullish Trend 4 days ago
86%
MACD
ODDS (%)
Bearish Trend 4 days ago
79%
Bullish Trend 4 days ago
70%
TrendWeek
ODDS (%)
Bearish Trend 4 days ago
72%
Bullish Trend 4 days ago
73%
TrendMonth
ODDS (%)
Bullish Trend 4 days ago
77%
Bullish Trend 4 days ago
69%
Advances
ODDS (%)
Bullish Trend 10 days ago
76%
Bullish Trend 6 days ago
68%
Declines
ODDS (%)
Bearish Trend 5 days ago
75%
Bearish Trend 11 days ago
60%
BollingerBands
ODDS (%)
Bearish Trend 4 days ago
77%
Bearish Trend 4 days ago
69%
Aroon
ODDS (%)
Bullish Trend 4 days ago
73%
Bullish Trend 4 days ago
54%
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ASO
Daily Signal:
Gain/Loss:
ULTA
Daily Signal:
Gain/Loss:
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ASO and

Correlation & Price change

A.I.dvisor indicates that over the last year, ASO has been closely correlated with DKS. These tickers have moved in lockstep 72% of the time. This A.I.-generated data suggests there is a high statistical probability that if ASO jumps, then DKS could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ASO
1D Price
Change %
ASO100%
+1.98%
DKS - ASO
72%
Closely correlated
+1.11%
BBY - ASO
69%
Closely correlated
+0.23%
FIVE - ASO
67%
Closely correlated
+0.46%
WSM - ASO
63%
Loosely correlated
+0.72%
RH - ASO
63%
Loosely correlated
+0.33%
More

ULTA and

Correlation & Price change

A.I.dvisor indicates that over the last year, ULTA has been loosely correlated with HNST. These tickers have moved in lockstep 49% of the time. This A.I.-generated data suggests there is some statistical probability that if ULTA jumps, then HNST could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ULTA
1D Price
Change %
ULTA100%
+0.73%
HNST - ULTA
49%
Loosely correlated
+2.22%
AN - ULTA
46%
Loosely correlated
+1.04%
DKS - ULTA
45%
Loosely correlated
+1.11%
ASO - ULTA
45%
Loosely correlated
+1.98%
CPRT - ULTA
45%
Loosely correlated
-0.13%
More