APP
Price
$558.15
Change
+$11.11 (+2.03%)
Updated
Sep 9, 04:59 PM (EDT)
Capitalization
185.04B
57 days until earnings call
ZETA
Price
$18.70
Change
+$0.13 (+0.70%)
Updated
Sep 9, 04:59 PM (EDT)
Capitalization
4.45B
49 days until earnings call
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APP vs ZETA

Header iconAPP vs ZETA Comparison
Open Charts APP vs ZETABanner chart's image
Applovin
Price$558.15
Change+$11.11 (+2.03%)
Volume$93.55K
Capitalization185.04B
Zeta Global Holdings
Price$18.70
Change+$0.13 (+0.70%)
Volume$81.44K
Capitalization4.45B
APP vs ZETA Comparison Chart in %
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APP
Daily Signalchanged days ago
Gain/Loss if bought
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ZETA
Daily Signalchanged days ago
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APP vs. ZETA commentary
Sep 10, 2025

To compare these two companies we present long-term analysis, their fundamental ratings and make comparative short-term technical analysis which are presented below. The conclusion is APP is a StrongBuy and ZETA is a Hold.

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COMPARISON
Comparison
Sep 10, 2025
Stock price -- (APP: $547.04 vs. ZETA: $18.57)
Brand notoriety: APP and ZETA are both not notable
APP represents the Advertising/Marketing Services, while ZETA is part of the Computer Communications industry
Current volume relative to the 65-day Moving Average: APP: 302% vs. ZETA: 62%
Market capitalization -- APP: $185.04B vs. ZETA: $4.42B
APP [@Advertising/Marketing Services] is valued at $185.04B. ZETA’s [@Computer Communications] market capitalization is $4.42B. The market cap for tickers in the [@Advertising/Marketing Services] industry ranges from $185.04B to $0. The market cap for tickers in the [@Computer Communications] industry ranges from $3.7T to $0. The average market capitalization across the [@Advertising/Marketing Services] industry is $4.5B. The average market capitalization across the [@Computer Communications] industry is $26.05B.

Long-Term Analysis

It is best to consider a long-term outlook for a ticker by using Fundamental Analysis (FA) ratings. The rating of 1 to 100, where 1 is best and 100 is worst, is divided into thirds. The first third (a green rating of 1-33) indicates that the ticker is undervalued; the second third (a grey number between 34 and 66) means that the ticker is valued fairly; and the last third (red number of 67 to 100) reflects that the ticker is undervalued. We use an FA Score to show how many ratings show the ticker to be undervalued (green) or overvalued (red).

APP’s FA Score shows that 2 FA rating(s) are green whileZETA’s FA Score has 0 green FA rating(s).

  • APP’s FA Score: 2 green, 3 red.
  • ZETA’s FA Score: 0 green, 5 red.
According to our system of comparison, APP is a better buy in the long-term than ZETA.

Short-Term Analysis

It is best to consider a short-term outlook for a ticker by using Technical Analysis (TA) indicators. We use Odds of Success as the percentage of outcomes which confirm successful trade signals in the past.

If the Odds of Success (the likelihood of the continuation of a trend) for each indicator are greater than 50%, then the generated signal is confirmed. A green percentage from 90% to 51% indicates that the ticker is in a bullish trend. A red percentage from 90% - 51% indicates that the ticker is in a bearish trend. All grey percentages are below 50% and are considered not to confirm the trend signal.

APP’s TA Score shows that 4 TA indicator(s) are bullish while ZETA’s TA Score has 3 bullish TA indicator(s).

  • APP’s TA Score: 4 bullish, 4 bearish.
  • ZETA’s TA Score: 3 bullish, 6 bearish.
According to our system of comparison, APP is a better buy in the short-term than ZETA.

Price Growth

APP (@Advertising/Marketing Services) experienced а +14.30% price change this week, while ZETA (@Computer Communications) price change was -5.45% for the same time period.

The average weekly price growth across all stocks in the @Advertising/Marketing Services industry was +49.67%. For the same industry, the average monthly price growth was +130.18%, and the average quarterly price growth was +229.79%.

The average weekly price growth across all stocks in the @Computer Communications industry was +2.70%. For the same industry, the average monthly price growth was +7.78%, and the average quarterly price growth was +55.25%.

Reported Earning Dates

APP is expected to report earnings on Nov 05, 2025.

ZETA is expected to report earnings on Oct 29, 2025.

Industries' Descriptions

@Advertising/Marketing Services (+49.67% weekly)

Making a brand known to people, garnering more clients/consumers for its product and solidifying the brand’s position in an industry – all of these are essential to a company’s growth, and that’s where marketing/advertising come in as one of the key catalysts. Advertising industry is a global multibillion-dollar business of public relations and marketing companies, media services and advertising agencies – entities that help to connect manufacturers/producers with customers. Digital media has played a big role in the growth of global advertising, and agencies invest substantially to integrate advanced technologies into their business operations. According to some estimates, the U.S. advertising industry is expected to generate revenue of $52.6 billion by 2023, up from almost $40 billion in 2015 . Omnicom Group Inc., Trade Desk, Inc. and Interpublic Group of Companies, Inc. are some of the major U.S. companies in the industry.

@Computer Communications (+2.70% weekly)

Computer communications industry develops technology that allows computing devices to exchange data with each other using connections/data links between nodes. Common types of computer network include Cloud (IAN), Internet, Wide (WAN, Local (LAN)/Wireless(WLAN) etc. The industry is an ever-more important part of technology, and is set to become even bigger as the Internet of Things (IoT) rapidly forays into the various aspects of our lives. Cisco Systems, Inc., Palo Alto Networks, Inc. and Arista Networks, Inc., Fortinet, Inc. are some of the major computer communications companies.

SUMMARIES
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FUNDAMENTALS
Fundamentals
APP($185B) has a higher market cap than ZETA($4.45B). APP YTD gains are higher at: 68.928 vs. ZETA (3.224). APP has higher annual earnings (EBITDA): 3.27B vs. ZETA (27.2M). APP has more cash in the bank: 1.19B vs. ZETA (365M). ZETA has less debt than APP: ZETA (197M) vs APP (3.51B). APP has higher revenues than ZETA: APP (5.74B) vs ZETA (1.16B).
APPZETAAPP / ZETA
Capitalization185B4.45B4,156%
EBITDA3.27B27.2M12,037%
Gain YTD68.9283.2242,138%
P/E Ratio75.14N/A-
Revenue5.74B1.16B496%
Total Cash1.19B365M327%
Total Debt3.51B197M1,782%
TECHNICAL ANALYSIS
Technical Analysis
APPZETA
RSI
ODDS (%)
Bearish Trend 2 days ago
69%
Bearish Trend 2 days ago
71%
Stochastic
ODDS (%)
Bearish Trend 2 days ago
80%
Bearish Trend 2 days ago
75%
Momentum
ODDS (%)
Bullish Trend 2 days ago
85%
Bearish Trend 2 days ago
74%
MACD
ODDS (%)
Bullish Trend 2 days ago
87%
Bearish Trend 2 days ago
79%
TrendWeek
ODDS (%)
Bullish Trend 2 days ago
88%
Bearish Trend 2 days ago
75%
TrendMonth
ODDS (%)
Bullish Trend 2 days ago
87%
Bearish Trend 2 days ago
78%
Advances
ODDS (%)
Bullish Trend 6 days ago
87%
Bullish Trend 14 days ago
87%
Declines
ODDS (%)
Bearish Trend 21 days ago
76%
Bearish Trend 21 days ago
77%
BollingerBands
ODDS (%)
Bearish Trend 2 days ago
71%
Bearish Trend 2 days ago
84%
Aroon
ODDS (%)
Bullish Trend 2 days ago
86%
Bullish Trend 2 days ago
88%
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APP
Daily Signalchanged days ago
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ZETA
Daily Signalchanged days ago
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APP and

Correlation & Price change

A.I.dvisor indicates that over the last year, APP has been loosely correlated with QTWO. These tickers have moved in lockstep 57% of the time. This A.I.-generated data suggests there is some statistical probability that if APP jumps, then QTWO could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To APP
1D Price
Change %
APP100%
+11.59%
QTWO - APP
57%
Loosely correlated
+6.64%
CYBR - APP
53%
Loosely correlated
+1.30%
HUBS - APP
51%
Loosely correlated
+2.26%
CRWD - APP
49%
Loosely correlated
+2.50%
FRSH - APP
49%
Loosely correlated
+2.34%
More

ZETA and

Correlation & Price change

A.I.dvisor indicates that over the last year, ZETA has been loosely correlated with EVCM. These tickers have moved in lockstep 53% of the time. This A.I.-generated data suggests there is some statistical probability that if ZETA jumps, then EVCM could also see price increases.

1D
1W
1M
1Q
6M
1Y
5Y
Ticker /
NAME
Correlation
To ZETA
1D Price
Change %
ZETA100%
-1.75%
EVCM - ZETA
53%
Loosely correlated
+2.72%
PSFE - ZETA
50%
Loosely correlated
-3.07%
PLUS - ZETA
48%
Loosely correlated
+0.73%
PGY - ZETA
46%
Loosely correlated
-0.13%
APP - ZETA
45%
Loosely correlated
+11.59%
More